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Chief Marketing Communications Officer
3 months ago
En Rotana Hotels & Resorts, buscamos un profesional altamente calificado para liderar nuestras iniciativas de comunicación y marketing. Esta posición es clave para el desarrollo y la promoción de nuestra identidad corporativa.
Responsabilidades Principales:- Desarrollo de Marca: Diseñar y ejecutar campañas publicitarias y de relaciones públicas que fortalezcan nuestra imagen de marca.
- Relaciones Estratégicas: Implementar programas de relaciones con los medios y la comunidad que apoyen nuestras metas de marketing.
- Promociones y Ejercicios de Marca: Colaborar con el departamento de marketing para crear y llevar a cabo actividades que fortalezcan nuestra presencia en el mercado.
- Campañas de Relaciones Públicas: Coordinar campañas de relaciones públicas a nivel local, regional e internacional para alcanzar los objetivos de marketing establecidos.
- Alianzas Comerciales: Identificar y establecer nuevas asociaciones comerciales que beneficien a la organización.
- Coordinación con Agencias: Trabajar en conjunto con agencias de publicidad y medios para asegurar la efectividad de nuestras campañas.
- Gestión de Contenido: Supervisar la redacción de comunicados de prensa y asegurar un flujo constante de artículos para nuestros socios mediáticos.
- Producción de Materiales: Asistir en la creación de materiales promocionales desde la concepción hasta el producto final, alineándose con las directrices corporativas de Rotana para mejorar el reconocimiento de la marca.
Si cumples con estos requisitos y tienes una pasión por el marketing y la comunicación, esta podría ser la oportunidad ideal para ti.