Digital Media Strategist

4 days ago


Dubai, Dubai, United Arab Emirates Client of Talentmate Full time

The Client of Talentmate is seeking a highly skilled Digital Media Strategist to join their team. This senior role involves developing and executing effective digital media campaigns, encompassing market research, target audience identification, and media channel selection.

As a key member of the marketing team, the Senior Digital Media Strategist will analyze campaign performance, provide data-driven recommendations, and collaborate with creative teams to optimize campaign effectiveness. Strong knowledge of digital media platforms, tools, and metrics is essential for this role.

Key Responsibilities

  1. Conduct thorough market research to identify target audiences and emerging trends.
  2. Design comprehensive digital media plans aligned with campaign objectives and brand strategies.
  3. Select and negotiate media placements across social media, display advertising, and search engine marketing channels.
  4. Manage advertising budgets and allocate resources efficiently.
  5. Monitor campaign performance and analyze data to inform strategic decisions.
  6. Collaborate with creative teams to develop engaging ad creative and landing pages.
  7. Stay up-to-date on industry trends and best practices in digital media.
  8. Prepare reports and presentations for stakeholders, highlighting campaign performance and recommendations.


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