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Online Presence Manager

1 week ago

Dubai, Dubai, United Arab Emirates Platinum Insurance Broker LLC Full time

We are looking for an accomplished Online Presence Manager to help us establish and maintain a strong online presence for Platinum Insurance Broker LLC. This role requires a deep understanding of digital marketing concepts and best practices, as well as excellent communication and project management skills.

Main Responsibilities
  • Strategic Planning: Collaborate with our management team to develop and implement comprehensive digital marketing strategies that align with our overall business objectives.
  • SEO and UX: Ensure our website is optimized for search engines, providing a seamless user experience and driving lead generation.
  • Team Support: Provide support to our manager in developing and executing the marketing strategy, ensuring all team members are aligned and working towards common goals.
  • Email Marketing Expertise: Develop and manage email marketing campaigns, leveraging segmentation, A/B testing, and lead nurturing techniques to engage with our audience and drive conversions.
  • Paid Advertising: Manage and optimize our paid advertising campaigns on Google Ads, social media platforms, and other relevant channels to effectively reach our target audience and achieve desired results.
  • Content Development: Create high-quality insurance content and assist in the development of the content calendar to educate and engage our audience.
  • Social Media Growth: Develop and execute social media marketing campaigns to increase engagement, followers, and brand awareness, positioning us as a thought leader in the industry.
  • Performance Analysis: Regularly analyze campaign performance data to identify areas of improvement and adjust strategies accordingly, ensuring we meet our KPIs and maximize ROI.