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User Engagement Director
1 week ago
Job Description: We are seeking a highly experienced Growth Manager to join our team. The successful candidate will be responsible for driving community growth, engaging target audiences, and developing innovative marketing strategies.
Key Responsibilities:
- Implement effective strategies to drive signups and first-time deposits for our financial product.
- IDentify and engage target groups such as students, gamers, drivers, and similar communities.
- Create, nurture, and expand communities that can be leveraged for ongoing and future campaigns.
- Utilize innovative marketing methods such as WhatsApp groups, Telegram channels, and on-campus promotions to generate interest and drive results.
- Track key metrics to measure campaign success and adjust strategies accordingly.
- Collaborate with marketing, product, and sales teams to align community-building efforts with organizational goals.
- Plan and execute events such as meetups, webinars, and training sessions to engage community members.
- Foster loyalty and address questions/concerns from community members.
Requirements:
- Proven experience in community building, affiliate marketing, growth hacking, or similar roles.
- Strong connections with students, gamers, gig workers, or similar groups.
- Ability to convince individuals to sign up for services and take actionable steps.
- Results-driven approach and willingness to work hard to achieve ambitious goals.
- Strong verbal and written communication skills to effectively engage diverse audiences.