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Strategic Creative Lead

1 week ago


Dubai, Dubai, United Arab Emirates Tiger Recruitment Full time

As a Strategic Creative Lead at Tiger Recruitment, you will play a pivotal role in crafting and executing innovative marketing communications campaigns for top brands. This position demands a robust understanding of creative strategy, vision, and conceptualization.

This individual will ensure campaigns resonate across various touchpoints—digital, physical, and beyond—enhancing brand relevance and customer engagement.

Campaign Creation & Implementation:

  • Develop and execute creative concepts and strategies for marketing campaigns.
  • Lead cross-disciplinary teams (media, social, comms, activations) to implement campaigns.
  • Evaluate the effectiveness of campaigns and identify areas for improvement.

Key Responsibilities:

  • Collaborate with internal brand teams to support new business initiatives.
  • Champion the creation of effective digital communications.
  • Maintain high standards of visual and copy execution across all media and campaigns.

Required Skills and Qualifications:

  • Proven experience in creative strategy and campaign development.
  • Strong leadership skills with the ability to inspire and guide teams.
  • Deep understanding of digital marketing and emerging media trends.
  • Excellent communication skills, both written and verbal.
  • Ability to manage multiple projects simultaneously and meet tight deadlines.