Senior Marketing Officer
4 weeks ago
As a Senior Marketing Officer at ALDAR, you will be responsible for leading the execution and activation of marketing campaigns that drive significant brand visibility and revenue through strategic partnerships. Reporting directly to the VP Marketing Partnerships, you will take on a more strategic role, overseeing and refining partnership initiatives, managing complex projects, and contributing to the overall success of ALDAR's marketing efforts.
Key Responsibilities:
- Partnership Activation:
- Develop and implement comprehensive strategies to enhance ALDAR's brand visibility through partnerships.
- Design and execute marketing plans that leverage partnerships to increase brand exposure both locally and internationally.
- Sales Lead Generation:
- Create and implement advanced lead generation strategies that maximize revenue growth from partnership opportunities.
- Community Engagement:
- Design and oversee community engagement programs that strengthen ALDAR's reputation as a community-oriented brand.
- Ticket Management and Distribution Support:
- Oversee the strategic management and distribution of tickets for partnership-related events.
- Collaboration:
- Work closely with internal teams such as Marketing, Sales, and PR to ensure alignment of partnership initiatives with overall business objectives.
- Market Research:
- Conduct in-depth market research and stay updated on industry trends related to real estate and partnership marketing.
- Event Management:
- Take a lead role in planning and executing events and activations related to partnerships.
Desired Candidate Profile:
- Communication Skills: Excellent verbal and written communication skills to effectively engage with partners and internal teams.
- Relationship Building: Strong interpersonal skills to build and maintain effective partnerships.
- Analytical Skills: Proficiency in analyzing data and metrics to assess partnership performance and drive decisions.
- Project Management: Strong project management skills to oversee multiple initiatives and ensure timely execution.
- Creativity: Ability to think creatively and develop innovative marketing strategies and campaigns.
- Detail-Oriented: Attention to detail in managing contracts, reports, and marketing materials.
- Team Collaboration: Ability to work collaboratively within cross-functional teams and contribute to a team-oriented environment.
- Market Awareness: Understanding of market trends, customer behavior, and competitive landscape.
- Technical Proficiency: Familiarity with marketing tools and software, as well as data analysis tools.
- Adaptability: Flexibility to adapt to changing priorities and business needs in a dynamic environment.
In this role, the Senior Marketing Officer is essential for driving successful partnerships that enhance the organization's marketing efforts and contribute to overall business objectives.
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