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PR and Influencer Marketing Specialist
2 weeks ago
We are seeking a talented PR & Influencer Marketing Executive to drive influencer relations and digital-first PR strategies for Dior Beauty in the Middle East region.
About the Role:
- Lead the development and execution of influencer PR campaigns to elevate brand awareness and engagement.
- Foster strong relationships with key influencers, content creators, and digital opinion leaders.
- Analyze influencer performance using platforms like Tribe Dynamics and Launchmetrics.
- Collaborate with internal teams for seamless product seeding and campaign activations.
Key Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum 2 years of experience in influencer marketing, PR, or digital communications, preferably within the beauty or luxury industry.
- Strong network of influencers and content creators across beauty, lifestyle, and fashion.
- Fluent in English (mandatory). Arabic is a plus.
- Proficiency in PR analytics tools such as Tribe Dynamics and Launchmetrics.
