Marketing Communications Specialist

2 weeks ago


Dubai, Dubai, United Arab Emirates Yardstick Marketing Management Full time

As a key member of our team at Yardstick Marketing, you will play a vital role in delivering cutting-edge marketing solutions that exceed client expectations.

This dynamic role combines creativity, strategy, and technical expertise to shape the public perception of our clients. You will be responsible for developing and implementing PR campaigns, managing client relationships, and collaborating with cross-functional teams to drive business results.

Key Responsibilities:
  1. Develop and Implement PR Strategies: Design and execute PR plans that align with client goals, leveraging media relations, content creation, and project management to drive engagement and brand awareness.
  2. Manage Client Relationships: Foster strong relationships with clients, ensuring seamless communication, exceptional service delivery, and regular progress updates.
  3. Collaborate with Cross-Functional Teams: Work closely with designers, writers, and other experts to develop integrated marketing campaigns that drive results and exceed client expectations.
  4. Conduct Media Outreach: Establish and maintain relationships with media contacts, securing high-impact coverage and driving brand awareness through press releases, pitches, and other PR materials.
  5. Analyze and Report Results: Prepare and present reports on PR activities and results, providing actionable insights and recommendations for future growth.
Requirements:
  1. Experience: Typically, 4+ years of experience in public relations, preferably in an agency setting.
  2. Education: A bachelor's degree in communications, public relations, journalism, or a related field.
  3. Skills: Strong writing and editing skills, excellent communication and interpersonal skills, and the ability to manage multiple projects.
  4. Knowledge: Understanding of media landscapes and trends, as well as the ability to develop and execute effective PR strategies.
  5. Attributes: Strategic thinker, team player, and able to work in a fast-paced environment.
  6. Minimum: 2 years of UAE experience.

This role offers the opportunity to make a significant impact on client success and personal growth, with a dynamic work environment and a collaborative team.

Seniority Level:

Mid-Senior level

Employment Type:

Full-time

Job Function:

Marketing, Public Relations, and Writing/Editing

Industries:

Advertising Services



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