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Digital Marketing Strategist

1 week ago

Dubai, Dubai, United Arab Emirates InZone Full time
Talent Acquisition and Advertising Expert

At InZone, we are seeking a highly skilled Paid Advertising Specialist to lead our digital advertising efforts. This is an exciting opportunity for a marketing professional to develop and implement paid advertising campaigns across multiple platforms, driving business growth and expansion.

Key Responsibilities:
  • Campaign Development: Design, launch, and manage paid advertising campaigns on Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant channels.
  • Market Research: Conduct thorough keyword research, audience analysis, and competitive analysis to inform campaign strategies and optimize performance.
  • Content Creation: Develop compelling ad copy, engaging visuals, and effective landing pages to enhance campaign performance and drive conversions.
  • Campaign Optimization: Monitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders, and making data-driven decisions to improve ROI, CTR, and conversion rates.
Requirements:
  • Education: Bachelor's degree in marketing, advertising, business, or a related field.
  • Technical Skills: Proficiency in using advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, etc.
  • Certifications: Certifications in Google Ads, Facebook Blueprint, or other relevant platforms are a plus.