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Luxury Brand Strategist
2 weeks ago
Job Description
We are seeking an experienced Luxury Brand Strategist to join our team at Eden Rose. The ideal candidate will have a strong background in luxury marketing, particularly in the yacht, marine, hospitality, or high-end lifestyle industries.
About the Role
- Develop and implement multi-channel marketing strategies to enhance brand awareness and generate leads.
- Manage digital marketing campaigns, including social media, SEO, email marketing, and paid advertising.
- Ensure consistent and impactful brand positioning across all marketing touchpoints.
- Plan and execute exclusive yacht events, sponsorships, and partnerships aimed at high-net-worth clients.
- Collaborate with sales teams to align marketing strategies with business objectives.
- Track and analyze campaign performance, optimizing strategies using data-driven insights.
- Build and maintain relationships with creative agencies, influencers, and media partners.
Requirements
- Experience: At least 5+ years in luxury marketing is essential, ideally within the yacht, marine, hospitality, or high-end lifestyle sectors.
- Skills: Expertise in digital marketing, content creation, and event management.
- Creativity: A passion for storytelling and building exceptional luxury brands.
- Tech-Savvy: Proficient in marketing automation tools, social media platforms, and analytics software.
- Communication: Outstanding written and verbal communication skills in English; additional languages are a plus.