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Digital Marketing Specialist

1 week ago

Dubai, Dubai, United Arab Emirates Landmark Group Full time

Company Overview

We are a part of the Landmark Group, one of the largest retail and hospitality organisations in the Middle East, North Africa and India. Our digital arm encompasses Enterprise and E-commerce Tech, Product Management, User Design, Omni Operations, Customer Experience, Loyalty, Content Production, Studio, Growth and MarTech, Finance and HR functions.

Our Headquartered in Dubai, UAE, we drive the digital experience for eight industry-leading brands in eight geographies, and rapidly expanding our footprint across new territories and functions.

A New Era of Digital Excellence

In our fast-paced environment, you will work with the latest technologies and be part of game-changing contributions that directly impact millions of customers. You will collaborate every day with teammates from 20+ nationalities, across Dubai, India, Europe and the US.

Your Role & Responsibilities

  • Create Paid Social strategies and support their ongoing development.
  • Build URLs and upload new campaigns.
  • Understand market trends and seasonality fluctuations to apply learnings to the campaign(s).
  • Collaborate with the Audience & Data Insights Team to identify target audiences and trends.
  • Analyze end of campaign performance, considering audience growth, engagement, reach, leads, and sales.

About You

  • Educated to degree level or equivalent.
  • Intermediate Microsoft Excel knowledge and skills.
  • Previous experience in social marketing is essential.
  • Excellent attention to detail and communication skills.