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The Data-Driven Marketing Specialist will play a key role in developing and implementing data-driven marketing strategies for the Turkish market. Your primary focus will be on establishing a solid understanding of all industry business challenges within digital advertising in Turkey.
You will work closely with sales, measurement, research, product solutions, and account management teams to promote TikTok's media, creative products, and the platform as a whole. A strong understanding of TikTok's ad products, creative best practices, and performance marketing is essential.
Key responsibilities include:
- Establishing a solid understanding of all industry business challenges within digital advertising in Turkey.
- Developing a deep understanding of TikTok's unique positioning, product solutions, equities, and opportunities it provides across industries.
- Building compelling data-backed storylines and presentations for businesses to invest in TikTok.
- Writing exciting data-backed thought leaderships for businesses to position TikTok as a pioneer in an industry.
Your ideal profile should include:
- Proven working experience in digital marketing.
- Strong data analysis skills, with ability to convert data into actionable insights and strategies.
- Due to the nature of the business, market, and clients, fluency in English and Turkish is preferred.