Digital Social Media Marketing Consultant
1 week ago
**Career Area:**:Marketing / Sales / Product Support
**Job Description:**:At Caterpillar, you build what matters—whether it’s the career you want, crucial work skills, strong relationships or new digital technologies. There are big jobs to be done worldwide—building critical infrastructure, bolstering local economies, meeting the demand for energy—and that work is powered by our people.
Every single Caterpillar employee moves our company forward. Piece by piece, part by part, person by person. Together we create sustainable, world-changing solutions that impact lives around the globe. Join our winning team and help build a better world.
As Digital Marketing Consultant for Construction & Infrastructure (GCI) Division you will be responsible for Digital Marketing for the Europe, Africa, Middle East and CIS region. You’ll work with a successful team of experienced marketers, bringing your expertise in Digital Marketing to directly impact the region’s sales. The role supports three major functions: Digital Marketing Strategy, Social Media Marketing including lead generation and lead nurturing and journey management.
**Job Duties/Responsibilities may include, but are not limited to**:
- Define the Digital Marketing Strategy for GCI in EAME-CIS. Understanding of key marketing strategies including digital marketing channel strategy, lead generation, campaign development, budget management, journey mapping and Return on Marketing Investment (ROMI). This position will also support global digital marketing initiatives.
- Analyse new innovations and trends to identify which would support the regional growth plans and transform GTM strategies.
- As social media manager for GCI in EAME, you will work with colleagues within the BCP (Compact Equipment), CISD (Services), Cat Finance, Marketing and Brand groups, as well as manage creative agencies. You will use your expertise to propose and influence campaigns and tactics to drive ROMI; challenging our agency partners to continually improve. Delivering training and sharing best practises with our EAME-CIS dealers will also be a portion of this role.
- A strong focus on results reporting is required. Within this role you will be a key influencer for change, including the ability to sell your ideas and proposals.
- You will support the digital promotion of the GCI EAME Virtual Event Strategy, owning the social media workstream for any large events. You will develop social media campaigns for these events and execute during the events.
**NB. The panel cannot make assumptions when shortlisting therefore please demonstrate your qualifications and experience on your CV relevant to the criteria outlined.**
- Bachelor’s Degree in Marketing or Communications
- Proven progressive experience in Social Media Marketing and creative agency management experience with experience of launching of major campaigns and strategies.
- Experience / Understanding with a marketing automation platform such as Salesforce Marketing Cloud
- Experience demonstrating lead and project management
- Budget management experience
- You will be excited by Digital Marketing and the velocity of change within the industry to keep up to date with industry movements.
- Results focused, pro-active and data-driven individual
- Ability to maintain confidentiality
- Experience with Facebook Ads Manager
- Digital Marketing tools - such as Google Adwords, Khoros would be advantageous but not crucial
Follow us on Twitter, Facebook, LinkedIn, and YouTube.
LI
Visa sponsorship available for eligible applicants.
Caterpillar is an Equal Opportunity Employer (EEO).
Not ready to apply? Submit your information to our Talent Network here.
-
Social Media Marketing Assistant
1 week ago
Dubai, United Arab Emirates Team Social Digital Marketing Full time**Responsibilities**: - Assist in developing and executing social media strategies. - Create, schedule, and publish engaging content across platforms. - Monitor social media channels for trends, mentions, and feedback. - Track performance metrics and prepare reports on campaign effectiveness. - Support the team in brainstorming and implementing innovative...
-
Social Media Coordinator
2 weeks ago
Dubai, United Arab Emirates Team Social Digital Marketing Full timeWe are seeking a skilled and dynamic Social Media Coordinator. Develop and execute SEO, PPC, inbound, and outbound marketing campaigns to boost organic traffic, generate leads, and drive sales—ultimately increasing our revenue. Expertise in Google Ads, Meta Ads, TikTok Ads, Twitter Ads, YouTube Ads and in other platforms. - **Key Responsibilities**:_ -...
-
Digital Marketing and Social Media Executive
1 week ago
Dubai, United Arab Emirates Welkin Marketing Management Full timeBuild, plan and implement the overall digital marketing strategy - Creating brand-related content across social media platforms( Facebook, Instagram, LinkedIn, Twitter) - Attending client meetings to understand their requirements - Coordinating with the creative team to meet deadlines - Assisting the digital team in any other related tasks - Social media...
-
Social Media Marketing/digital Marketing
7 months ago
Dubai, United Arab Emirates Star Obelisk Properties LLC Full timeWe are looking for Social Media Marketing/Digital Marketing with 1year Real Estate Experience who can join us immediately. **JOB DESCRIPTION** - Develop, implement and manage our social media strategy - Define most important social media KPIs - Manage and oversee social media content - Measure the success of every social media campaign - Stay up to date...
-
Digital Marketing
7 months ago
Dubai, United Arab Emirates Abbasi Group Full timeEstablished Marketing and Social Media professional who will set, manage and monitor the marketing and social media strategy for the company to generate leads and create meaningful exposure. So if you have knowledge in planning & executing digital marketing campaigns in the Fashion Textile sector, launch advertisement, create content and increase brand...
-
Digital Marketer
7 months ago
Dubai, United Arab Emirates INGENIOUS DIGITAL MARKETING MANAGEMENT Full time**Responsibilities**: - Develop and execute impactful digital marketing strategies aligned with business goals. - Stay updated on emerging trends in the digital landscape. - Implement social media campaigns to boost brand visibility. (Facebook, Twitter, Instagram, Tiktok, Snapchat) - Monitor and analyze social media performance. - Collaborate on optimizing...
-
Digital Marketing
1 week ago
Dubai, United Arab Emirates OggaDoon PR and Digital Marketing Full timeWe are hiring experienced Digital Marketing to help us keep growing. Don't hesitate to apply. **Responsibilities for Digital Marketing** - Analyze digital data to draw key recommendations around website optimization - Conduct social media audits to ensure best practices are being used - Maintain digital dashboard of several different accounts - Coordinate...
-
Digital Marketing Executive
7 days ago
Dubai, United Arab Emirates KEMO Digital Marketing LLC Full timeWe are looking for smart, dynamic, target-driven individuals with a passion for digital marketing as we continue to grow, Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and practices Position: Digital Marketing Executive / Programatic Job Function: Defines, plans, and executes all...
-
Social Media Marketing Intern
7 months ago
Dubai, United Arab Emirates Vybinex Digital Solutions Full timeRole: The Social Media Marketing Intern will support our Operations Team by executing various tasks and strategies related to social media marketing, content creation, and digital communication. They will assist in managing the company's social media platforms, help create and distribute content, monitor online reputation and engagement, and support in the...
-
Digital Marketing Executive Female
4 hours ago
Dubai, United Arab Emirates Ingenious Digital Marketing Management Full time**A- Overview** An **exciting** and a **professional role**, which involves managing the Marketing and Digital function of the firm which includes: managing social media, SEO Management, professional video & photoshoots of the properties and policies in generating digital leads for the firm. **B- Key Duties** **1- Develop Digital Media Strategy** -...
-
Digital Marketing Account Manager
1 week ago
Dubai, United Arab Emirates Keep you social Marketing and business consultant Full timeWe are looking for a dynamic digital account manager to join our marketing team. In this role, you'll develop and oversee the digital marketing strategies of our clients to ensure that their digital goals are met. You'll also act as the primary point of contact between our clients and the company. To ensure success as a digital account manager, you should...
-
Social Media Marketing Intern
7 months ago
Dubai, United Arab Emirates Taqseem Marketing Management LLC Full timeWe are seeking a dynamic and creative individual to join our team as a Social Media/Digital Marketing/Content Creator Intern. This internship offers an exciting opportunity to gain hands-on experience in various aspects of social media management, digital marketing, and content creation. You will work closely with our team to develop engaging social media...
-
Digital Marketing Executive Female
7 months ago
Dubai, United Arab Emirates Ingenious Digital Marketing Management Full time**A- Overview** An **exciting** and a **professional role**, which involves managing the Marketing and Digital function of the firm which includes: managing social media, SEO Management, professional video & photoshoots of the properties and policies in generating digital leads for the firm. **B- Key Duties** **1- Develop Digital Media Strategy** -...
-
Google/social Media Ads Expert/digital Marketing
4 weeks ago
Dubai, United Arab Emirates Digital Maven FZE Full time_We are looking for someone with at least_ **3-4 years of experience**in Digital Marketing / PPC / Google Ads. - Manage and optimize **Google Ads (PPC)** campaigns to drive targeted traffic and conversions. - Plan, execute, and monitor **Social Media Ads** campaigns across various platforms. - Stay up-to-date with the latest advertising trends and strategies...
-
Digital Marketing
1 week ago
Dubai, United Arab Emirates Webtek Marketing Management Full timeJob description Interview will be Face to Face - 3 Rounds - Plan and execute media buying campaigns on social media & Search engine based on Client objectives - Set up campaigns keeping to best practices - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize...
-
Social Media Marketing Executive
2 weeks ago
Dubai, United Arab Emirates Waassta Digital Full timeWe are currently looking for a Social Media Marketing Executive to join our small team! **Responsibilities**: - Develop creative and engaging social media strategies for clients in various industries - Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok, and YouTube (adapting content...
-
Digital Marketing Intern
3 months ago
Dubai, United Arab Emirates DEDOTE - Digital Marketing Agency Full time**Key Responsibilities**: - Help manage and update content on the company's website and social media platforms. - Conduct keyword research and assist in optimizing website content for SEO. - Monitor campaign performance and provide reports on key metrics. - Stay updated with the latest trends and best practices in digital marketing. - Collaborate with the...
-
Social Media Manager
1 week ago
Dubai, United Arab Emirates Waassta Digital Full time"Waassta" is an Arabic word that essentially translates to connections and we believe the name was apt for the region we were founded in. We are a digital marketing start-up based in Dubai & Portugal designed to be a one-stop-shop for all SMEs’ digital marketing needs. We are looking for a dedicated, passionate, and creative member to join our remote...
-
Social Media Manager
5 days ago
Dubai, United Arab Emirates Waassta Digital Full timeSocial Media Manager "Waassta" is an Arabic word that essentially translates to connections, and we believe the name was apt for the region we were founded in. We are a digital marketing agency based in Dubai, designed to be a one-stop shop for all SMEs’ digital marketing needs. We are looking for a dedicated, passionate, and creative member to join our...
-
Social Media Manager
5 months ago
Dubai, United Arab Emirates Vybinex Digital Solutions Full timeAbout Vybinex Digital Solutions: Vybinex Digital Solutions is a forward-thinking digital marketing agency committed to delivering innovative and effective marketing strategies for our clients. We specialize in leveraging the power of digital platforms to drive engagement, brand awareness, and business growth. We are looking for a skilled and passionate...