Brand Strategist

2 weeks ago


Dubai, United Arab Emirates Brand New Galaxy Full time

**Company description**:
**Brand New Galaxy MEA **is a global independent marketing & tech platform purpose built to drive commerce for brands in the Middle East & Africa region.

BNG MEA combines 9 specialized agencies under one collaborative platform.

We are digital experts with international expertise in #E-Commerce, #Creative & #Content Production, #Performance & Automation.

We believe all marketing must deliver growth.

BNG plays the role of international hubs for its clients (Coty, Bayer, Lindt, P&G) across Europe, North America, Asia, and the Middle East. We are proud to support over 20 big clients who have trusted our services and expertise.

**Your mission, if you choose to accept it, will be**:

- Setup the framework for the brand activities across the digital & social realm.
- This would also include social media listening to derive content buckets/pillars based on which the creative team will build creative content assets pushed to consumers.
- Help develop the strategy for major digital/social media brand & product launch campaigns
- You will also need to work in close coordination with the community managers as part of getting a good understanding of the engagement consumers are having with the brand
- Develop & distill monthly reports and derive next direction/steps for future content
- Hands-on understanding of using social media listening, posting and community management tools to ensure robust management of social media platforms
- Identify, develop and keep track of key metrics across campaigns and develop post campaign reports, achievements and suggestions for best practices and improvements

**What you’ll need to succeed**:
**Required**:

- **5 years of relevant experience developing advertising communication strategies for brands across platforms - Digital/Social Media/Offline**:

- Fair to good knowledge of the Middle East region - KSA will be a plus
- Fluent in English
- Collaborative, self-motivated, resourceful, insightful
- Willingness to work from office in Dubai

**Desired**:

- Fluent in Arabic

**Job objectives to be achieved within first 90 days**:

- Setup the social media strategy framework in the agency to be adopted across existing clients and new pitches.
- Setup analytics and listening framework for existing clients that can be extended to new pitches.
- Synergize the social media strategy framework with social media management, community management and creative management teams.

**What makes this a great career opportunity?**:

- Opportunity to setup the strategic framework within a growing agency, that is expanding their capabilities within the digital advertising realm in the region
- Working for a truly digital-first agency with all core capabilities built-in to one agency

**Benefits**:
**Private medical care**

**Access to a mental health support platform**

**Remote work opportunities**

**No dress code**

**Leisure zone**

**Employee referral program**

**Access to a multisport card**

**We would love to get to know you so please send us your portfolio and CV and a few words about you - we do love to read about it **#apply**

**Thank you and see you**
**Recruitment Team from Man on the Moon**:
1

**Phone screening**2

**Online Interview**3

**Recruitment task**4

**Decision & Feedback


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