Social Media Manager

7 months ago


Dubai, United Arab Emirates ME Digital Group Full time

**Unleash Your Voice: Social Media Manager at Cobone**

**What You'll Do**:

- **Become the master storyteller**: Develop and execute a comprehensive social media strategy that aligns with our brand identity and marketing goals.
- **Content is king (and queen)**: Create engaging and diverse content (text, images, videos) that sparks conversation, drives brand awareness, and increases reach.
- **Be a community champion**: Foster meaningful connections with our audience, respond to inquiries promptly, and cultivate a loyal following.
- **Data whisperer**: Analyze social media metrics, identify trends, and translate insights into actionable strategies.
- **Stay ahead of the curve**: Keep your finger on the pulse of evolving social media trends and adapt your approach accordingly.
- **Collaborate like a pro**: Work closely with marketing, branding, and other teams to ensure alignment and synergy.
- **Be a strategic thinker**: Identify and capitalize on opportunities to leverage social media for lead generation, sales conversions, and brand advocacy.
- Develop strategies and tactics to improve brand awareness and organizational presence, which will result in driving qualified traffic and high quality leads.
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
- Produce valuable and engaging content for our website and digital platforms to attract and convert our target groups.
- Build strategic relationships and partner with key industry players, influencers, agencies and/ or vendors.
- Measure and report on the performance of marketing campaigns to gain insight and assess against quarterly goals.
- Analyze consumer behavior and adjust accordingly.
- Designing and implementing social media strategy to align with business goals.
- Collaborate with the team to generate engaging content to be published daily (e.g. original text, photos, videos and news).
- Plan, organize and prepare online and offline events for influencers.
- Oversee social media accounts’ design
- Suggest and implement new features, strategies or trends to develop brand awareness, like promotions and competitions.
- Can demonstrable their prior experience and success in leading and successfully executing marketing campaigns and material, as well as experience working as a Social media manager.
- Experience managing a team of marketing executives, photographer, videographer, content writers, SEO specialist etc.
- Experience with creating, planning and executing material for social media content.
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
- Must fluently speak English and Arabic
- A sense of aesthetics and a love for great copy and witty communication.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Knowledge of online marketing channels
- Excellent verbal and written communication skills
- Analytical and multitasking skills

**Key Responsibilities**:

- **Social Media Account Managing**: Oversee the day-to-day management of our social media accounts (Facebook, Instagram, LinkedIn, Twitter, etc.), including content scheduling, posting, and community management.
- **Content Planning and Execution**: Develop a cohesive content strategy that aligns with our brand’s goals and audience’s interests. Plan, create, and publish engaging content across all digital platforms.
- **Analytics and Reporting**: Monitor, analyze, and report on the performance of social media campaigns and content using analytics tools. Adjust strategies as needed based on data-driven insights.

**Job Types**: Full-time, Permanent

**Salary**: AED8,000.00 - AED10,000.00 per month

Application Question(s):

- How many years of Social Media Manager experience do you have in UAE?
- Are you ready to join immediately?
- Do you have experience in e-commerce platform?



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