Technical Content Writer
7 months ago
**Position Overview**:
**Key Responsibilities**:
- Content Creation: _Produce well-researched, technically accurate, and engaging content pieces that cater to our clients' target audiences. This includes writing blog posts, articles, whitepapers, case studies, and other marketing collateral.
- SEO Optimization:_ Collaborate with the SEO team to ensure that all content is optimized for search engines. Utilize keyword research and on-page SEO techniques to improve organic visibility and drive traffic to client websites.
- Campaign Support: _Work closely with our marketing teams to develop compelling copy for both organic and paid campaigns. Craft attention-grabbing headlines, ad copies, and landing page content that resonates with the intended audience.
- Industry Expertise:_ Stay up-to-date with industry trends, technological advancements, and emerging marketing strategies. Translate complex technical concepts into easily understandable content that appeals to both technical and non-technical audiences.
- Content Strategy: _Contribute to content strategy development by providing insights on content formats, distribution channels, and audience preferences. Collaborate with the marketing team to align content efforts with overall campaign goals.
- Editing and Proofreading:_ Review and edit content to ensure accuracy, consistency, grammar, and adherence to brand guidelines. Maintain a high standard of quality in all written materials.
- Client Collaboration: _Communicate effectively with clients to gather information, understand their requirements, and incorporate their feedback into the content creation process.
- Metrics and Reporting:_ Monitor the performance of content through relevant metrics such as engagement, click-through rates, and conversion rates. Use data insights to refine content strategies and optimize future content creation efforts.
**Qualifications**:
- Bachelor's degree in Marketing, Communication, English, Journalism, or a related field.
- A minimum of 2 years of professional experience as a Technical Content Writer in a marketing agency or related industry.
- Proven experience writing for blogs, SEO, organic and paid campaigns.
- Strong understanding of SEO best practices and the ability to integrate keywords effectively.
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
- Familiarity with various content management systems (CMS) and marketing tools.
- Proficiency in adapting writing style to suit different target audiences and industries.
- Excellent time management and organizational skills to manage multiple projects and deadlines.
- Ability to collaborate with cross-functional teams and adapt to changing project requirements.
- Knowledge of marketing trends, digital advertising, and content marketing strategies.
- Portfolio showcasing a variety of content pieces and successful marketing campaigns.
**Salary**: AED3,000.00 - AED4,000.00 per month
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (required)
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