Webmaster

6 months ago


Umm alQuwain City, United Arab Emirates The Mattress Store Full time

Job Title: Web Manager

Location: Umm Al Quwain

Role and Responsibilities:

- **Manage the overall website strategy**, design, and functionality to ensure an engaging and user-friendly online experience for customers.
- **Collaborate with cross-functional teams** to understand business objectives and translate them into effective website strategies and features.
- **Plan, develop, and implement website updates**, enhancements, and new functionalities to improve usability, conversion rates, and overall user experience.
- **Oversee website content creation and maintenance**, ensuring accuracy, relevancy, and consistency in messaging and branding.
- **Conduct regular website audits** to identify and resolve issues related to performance, user experience, and technical functionality.
- **Utilize web analytics tools** to track and analyze website performance, user behavior, and traffic patterns, to identify areas for improvement and make data-driven recommendations.
- **Stay up-to-date with industry trends and best practices in web design**, user experience, and SEO to implement innovative solutions and optimize website performance.
- **Collaborate with marketing and creative teams** to develop and implement effective digital marketing campaigns and strategies on the website.
- **Manage website hosting**, domain registrations, SSL certificates, and other technical aspects of website management.
- **Monitor website security and implement** appropriate measures to protect against threats and vulnerabilities.
- **Ensure website compliance with legal and privacy regulations**, including GDPR and ADA requirements.
- **Manage relationships with external web development agencies**, vendors, and contractors, ensuring timely delivery of projects and effective execution of website initiatives.
- Train and support internal stakeholders on **website content management** systems (CMS) for regular updates and maintenance.
- **Conduct user testing and gather feedback** to identify areas for improvement in website design, functionality, and user experience.
- **Optimize website content and landing pages for search engines (SEO)** to improve organic search rankings and drive targeted traffic.
- **Provide regular reports and analysis on website performance**, metrics, and goals to stakeholders, making recommendations for improvements based on data-driven insights.
- **Manage all aspects of Google Ad campaigns** by creating and optimizing ad campaigns and paid search landing pages
- **Analyze and optimize ad campaigns** to increase return on investment (ROI)
- **Use Google Ads** to drive a variety of online marketing campaigns
- **Analyze and optimize pay-per-click (PPC)** campaigns to increase ROI
- **Manage and optimize display campaigns** across multiple devices
- **Develop PPC strategies to increase online visibility**

**Requirements**:

- Bachelor's degree in web design, computer science, information technology, or related field.
- Proven experience in web management, preferably in the e-commerce industry.
- In-depth knowledge of web design principles, usability standards, and best practices.
- Proficiency in content management systems (CMS), such as WordPress, and familiarity with HTML, CSS, and JavaScript.
- Strong understanding of SEO principles and best practices for website optimization.
- Experience with web analytics tools, such as Google Analytics, to track website performance and metrics.
- Good project management skills, with the ability to prioritize tasks, manage multiple projects, and meet deadlines.
- Excellent attention to detail and problem-solving skills.
- Strong communication and collaboration skills to work effectively with cross-functional teams and external partners.
- Knowledge of website security best practices and awareness of web compliance regulations.
- Familiarity with graphic design principles and tools is a plus.
- Continuous learning mindset to stay updated with the latest web technologies and trends.

**Job Types**: Full-time, Permanent

**Salary**: From AED7,000.00 per month

Ability to Commute:

- Umm al-Quwain City (required)

Ability to Relocate:

- Umm al-Quwain City: Relocate before starting work (required)