SEO/sem

2 weeks ago


Dubai, United Arab Emirates Aims Healthcare LLC Full time

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

**Responsibilities**

SEO:
Research and implement search engine optimization recommendations Research and analyze competitor advertising links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented.

Work with editorial and marketing teams to drive SEO in content creation and content programming

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

SEM:
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion and optimization

**Requirements and skills**

Proven SEO experience

Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

Solid understanding of performance marketing, conversion, and online customer acquisition

In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

Experience with A/B and multivariate experiments Knowledge of ranking factors and search engine algorithms

Up-to-date with the latest trends and best practices in SEO and SEM

**Job Types**: Full-time

**Salary**: AED 3,500 - 4,000.00 + Performance Based Commission

Ability to commute/relocate:
Dubai: Reliably commute or planning to relocate before starting work (required) Education:
Bachelor's (preferred) Experience:
SEO: 2 years (preferred)

SEM (Google Search Ads : 2 years (preferred) Language:
English (preferred)

Ability to commute/relocate:

- Dubai: Reliably commute or planning to relocate before starting work (required)


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