Fairmont - Social Media Executive

7 months ago


Dubai, United Arab Emirates AccorCorpo Full time

Company Description
**_
Why work for Fairmont?_**

Fairmont Hotels & Resorts is a leading hospitality company dedicated to providing exceptional experiences to our customers. We pride ourselves on delivering outstanding service and creating memorable moments for our guests. As we continue to grow, we are seeking a skilled and innovative Digital Marketing Manager to join our team and drive our digital marketing efforts focused on search, metasearch, paid social, display, and programmatic campaigns. Reporting to the global director of performance marketing, the overall scope of the position is to ensure ROI growth and Innovation.

**Job Description**:
The Social Media Executive assists in executing global social media strategies and managing content across diverse platforms. Responsibilities include optimizing social media assets management, supporting the team in content calendar design, and promoting online engagement while monitoring social media trends. The role also involves ensuring efficient contracting processes with third party partners, supporting asset library management, tracking collaborations with creators, and collaborating with the hotel teams in preparing successful creative sessions.

**Main accountabilities**
- Drive the growth and engagement of Fairmont hotels social media presence by effectively implementing social media strategies across various platforms.
- Boost brand visibility and contributing to establish a consistent online voice for the brand by curating and managing content in line with the brand strategy.
- Assist in managing the brand image by contributing to curate and produce visually compelling content, including photos and videos across platforms.
- Encourage user-generated content and foster a strong community spirit by developing and expanding community and content creators outreach efforts.
- Support the team in tracking collaborations, designing content calendars, managing asset libraries, and coordinating hotel stays to ensure smooth operation and execution of social media campaigns.
- Maintain a compliant online presence of all 90 Fairmont hotels as well as global accounts by adhering to all company and platform-specific rules and SOPs in place.
- Contribute to SEO efforts through content writing and keyword strategy, optimizing social media posts for search.
- Contribute to the broader goals of the global social media and commercial team and overall business strategy.

**Qualifications**:

- Degree in Media, Marketing, Communications or similar.
- Minimum of 3 years in social media management.
- Proficient with social media platforms and tools.
- Knowledge in post-production and photo editing.
- Experience in content writing and SEO.
- Understanding of online marketing channels and trends.
- Excellent organizational skills.
- Exceptional communication and presentation skills.
- Expertise in luxury-focused social media.
- Familiarity with travel, hospitality, lifestyle, and luxury sectors.
- High level of social media savviness

Additional Information
**_
Your team and working environment:_**

You will be working with the Global brand Loyalty team and coordinating with wide Commercial team on a daily basis.
- We Are Fairmont Heartists_

Our buildings are grand and our people exceptional. Our architecture gives us presence, but we are the heart and soul
- We Are Home To Events That Matter._

We contribute to the collective vibrancy of our destinations and are part of their enduring spirit. We share a passion for culture with our guests, and we’re honored to be their trusted guide.
- We Are Empowered._

We take care of the little things and the big things. We believe moments that engage the heart create lifelong memories.
- We Push Ourselves Every Day._

We strive to always be better; to not stand still. We know where we’re going, and we will leave the world a better place.
- There Is No Room For Ordinary In Anything We Do._

We’re proud to share our past with generations of colleagues who created our rich history, and we accept our responsibility to follow in that tradition—it inspires our future.
- We Lead From The Heart._

We make genuine connections, and we cherish every opportunity to make the people around us feel special.
- We Are A Family._

We celebrate our differences, we support each other, and we always stand together.

**_ Our commitment to Diversity & Inclusion:_**
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

**_ Why work for Accor?_**
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.

Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS"


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