Online Marketing Executive

2 weeks ago


Fujairah, United Arab Emirates Hygiene Collective Full time

Job Description: Marketing Executive (Arabic Market Specialist) - Hygiene Collective (Startup)

Are you a creative and dynamic marketing professional with a passion for crafting engaging advertisements that resonate with the Arab audience? If so, we have an exciting opportunity for you to join our startup team as the first Marketing Executive, specializing in the Arabic market, at Hygiene Collective. As a promising startup that currently sells portable bidets, your role will be crucial in shaping our brand identity and driving brand awareness from the ground up.

About Hygiene Collective:
Hygiene Collective is an ambitious startup at its infancy stage, founded by a visionary entrepreneur and supported by two dedicated advisors. Our company aims to revolutionize personal hygiene practices with our range of innovative and portable bidets. As we embark on this remarkable adventure, we are seeking a skilled Marketing Executive who can bring their expertise and passion to build our brand presence in the Arab market.

**Responsibilities**:
Develop Arabic Marketing Strategy: As the first Marketing Executive in our startup, collaborate closely with the founder and advisors to create a comprehensive marketing plan tailored specifically for the Arab market. Identify key opportunities and develop strategies to increase brand visibility, attract new customers, and foster customer loyalty.

Create Compelling Advertisements: Utilize your understanding of Arab culture and preferences to design captivating and culturally relevant advertisements that resonate with the target audience. As a pioneering member of our marketing team, craft persuasive copy and visuals to promote our portable bidets across various platforms, including print, digital, and video.

Manage Social Media Presence: Take charge of our company's social media channels in the Arabic market. With your expertise and creativity, create and execute engaging content for weekly posts that align with our brand voice and appeal to Arab customers. Monitor social media trends and interact with followers to build meaningful relationships.

Conduct Market Research: As a crucial part of our startup's success, stay up-to-date with the latest industry trends and consumer behavior in the Arab region. Conduct market research to gain insights into customer preferences, identify competitors' strategies, and provide recommendations for continuous improvement.

Collaborate with Influencers: As the pioneer in our marketing team, identify and build relationships with influential figures in the Arab social media space. Collaborate with relevant influencers to promote Hygiene Collective's products and expand our reach within the target market.

Track and Analyze Campaign Performance: Monitor the performance of marketing campaigns and social media activities for the Arabic market. Use data-driven insights to optimize future campaigns, increase engagement, and achieve key performance indicators (KPIs).

Cross-functional Coordination: As the first Marketing Executive, work closely with the founder, advisors, and other teams to align marketing initiatives with overall business objectives. Provide input and support for product launches, promotions, and events in the Arab region.

**Requirements**:
Bachelor's degree in Marketing, Communications, or a related field.

Proven experience in marketing and advertising, preferably with a focus on the Arab market.

Strong understanding of Arab culture, preferences, and social media habits.

Exceptional creativity and ability to think outside the box.

Proficient in creating impactful visual and written content.

Knowledge of social media platforms and analytics tools.

Excellent communication and interpersonal skills.

Ability to work independently and pioneer marketing efforts in a startup environment.

Fluent in Arabic and English (both written and verbal).

**Salary**: AED2,000.00 - AED4,000.00 per month

Ability to commute/relocate:

- Fujairah: Reliably commute or planning to relocate before starting work (required)

**Language**:

- English (required)
- Arabic (required)



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