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Data Analyst

1 month ago

Dubai, United Arab Emirates Vanity Living Full time

**Job Overview**:
**Key Responsibilities**:
**Data Collection and Analysis**:
Utilize statistical methods to interpret data and identify trends, patterns, and key performance indicators (KPIs).

**Campaign Performance Evaluation**:
Evaluate the effectiveness of digital marketing campaigns by assessing key metrics such as click-through rates, conversion rates, and customer acquisition costs.

Provide insights into optimizing campaign performance based on data analysis.

**Customer Behavior Analysis**:
Analyze customer behavior on digital platforms to understand preferences, engagement patterns, and potential areas for improvement.

Collaborate with marketing teams to enhance customer targeting and segmentation strategies.

**Reporting and Visualization**:
Create comprehensive and visually appealing reports to communicate data-driven insights to cross-functional teams.

Use data visualization tools to present findings in a clear and understandable manner.

**Continuous Monitoring and Optimization**:
Monitor real-time data to identify anomalies and opportunities for immediate optimization.

Collaborate with the marketing team to implement changes based on data insights.

**Qualifications and Skills**:
Bachelor's degree in Data Science, Statistics, Marketing, or related field.

Proven experience as a Data Analyst, preferably in a digital marketing context.

Proficient in data analysis tools such as Google Analytics, Adobe Analytics, and advanced proficiency in Microsoft Excel.

Strong analytical and problem-solving skills with the ability to derive actionable insights from complex datasets.

Familiarity with data visualization tools.

Excellent communication skills to effectively convey insights to non-technical stakeholders.

Detail-oriented and able to manage multiple tasks simultaneously in a fast-paced environment..

**How to Apply**:
Pay: From AED4,000.00 per month

**Education**:

- Bachelor's (preferred)

**Experience**:

- relevant: 2 years (preferred)