Digital Marketing Executive

6 days ago


Dubai, United Arab Emirates Ontime Group Full time

**Job brief**

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

**What does a Digital Marketing do?**

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

**Photo Editor Job Responsibilities and Duties**
- Creates a portfolio of visual assets.
- Manages photography projects.
- Procures and manipulates photos and images as needed.
- Reviews project pipeline and anticipates photo needs.
- Ensures adherence to style guide and branding.

**Responsibilities**
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

**Requirements and skills**
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

**Frequently asked questions**

**What does a Digital Marketing do?**

Digital Marketing use various channels to reach customers, build their brands awareness and promote products. They wear many hats, making them creative strategists with deep knowledge of digital media planning strategies.

**What are the duties and responsibilities of a Digital Marketing ?**

**What makes a good Digital Marketing ?**

A successful Digital Marketing needs to create and upload copy to websites and other platforms, optimize images for their website and understand how marketing impacts its goals. They also have the responsibility of providing accurate reports on the Return On Investment of their marketing campaigns to demonstrate the effectiveness of specific campaigns.

**Who does a Digital Marketing work with?**

**Salary**: AED4,000.00 - AED5,500.00 per month

Ability to commute/relocate:

- Dubai: Reliably commute or planning to relocate before starting work (required)



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