Digital Marketing Executive

2 months ago


Dubai, United Arab Emirates The PetShop LLC Full time

Over the last 10 years, The PETSHOP has made a real difference in the pet community and helping pet parents along their journey. This is a great opportunity to join the largest dedicated pet retailer in the region, with 6 retail stores, a high-volume eCommerce business unit, and a mobile app. The business is expanding fast, and this role will help shape the bright future for the business and industry.

**Job brief**

We are currently seeking a Digital Marketing Executive to build our online presence and implement online marketing campaigns crucial to our company's objectives. If you possess a passion for digital marketing, we'd like to talk to you.

**Responsibilities**
- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Working knowledge of GA, PowerBi, or Tableau.
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Analyze digital marketing efforts using a variety of Web analytics tools to generate reports and share insights with the team to develop optimization plans.
- Experience in setting up and optimizing PPC campaigns on all major search engines.
- Help build CMS pages on-site and in-app to improve the customer journey.
- Employ best practices when performing digital marketing and associated responsibilities on behalf of the company.

**Requirements**:

- 3- 5 years' experience in digital marketing
- Excellent understanding of digital marketing concepts and best practices.
- In-depth knowledge of market research data, data analysis, and statistics
- Making changes on the site related to campaigns.
- Knowledgeable in SEO
- Strong analytical and data analysis skills
- Demonstrable experience in online ad tools.



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