Videographer

2 weeks ago

Dubai, United Arab Emirates Majid Al Futtaim Full time

Majid Al Futtaim Lifestyle invites you to join us in our quest to create great moments for everyone, everyday We are the leading shopping mall, residential communities, retail and leisure pioneer across the Middle East, Africa and Asia, serving over 560 million visitors a year. For the past two decades, we have shaped the consumer landscape across the region, transforming the way people shop, live and play, while maintaining a strong sustainability track record and the largest mall in the world to attain LEED Gold EBOM Certification. We have over 40,000 team members in 15 international markets representing over 100 nationalities - all keeping the customer at the heart of everything we do. If you enjoy being BOLD, PASSIONATE and TOGETHER, then Majid Al Futtaim is the destination for you.

**ROLE PROFILE**

**_Title: _**Videographer**_
- **

**_Division / Department: _**Majid Al Futtaim Lifestyle - Marketing & Communications

**_Reporting To:_** General Manager - Content & Creative

**Role Purpose**:
The role of the Videographer is responsible for creating marketing video and animation content for campaigns, activations, and promotions. The role will work with our internal marketing team, content team, external copywriters, and translators to create creative solutions for Majid Al Futtaim Lifestyle brands.

**Responsibilities will include, but will not be limited to the following**:
**Operations**

**Standards
**Customer**
- Conceptualized ideas from given briefs, planned shoots, create and review scripts, designed storyboards, and create and edit animations (2D and 3D) and videos for social media, online and offline.
- Create content (animations or videos) that will catch maximum customer interest and increase engagement rates.
- Produce creative solutions (animations or videos) that are visually appealing, with a strong understanding of storytelling and marketing needs.
- Work as part of a team with copywriters, designers, stylists, executives, etc.
- Continually learns and adjusts designs based on industry best practices.
- Act as a guardian for the brands across all digital mediums.
- As a brand champion, maintain a consistent visual brand identity across all work delivered.
- Utilize design style guides to maintain consistent visual brand identity across work for different internal brands, channels, and platforms, with a focus on digital and direct outputs
- Contribute and support the business in achieving the Dare Today, Change Tomorrow sustainability strategy.
- Work collaboratively with team members across all practice areas to explain and achieve brand alignment in support of our ‘one family approach to the market.
- Produce visually interesting, read-worthy, and engaging communications that meet business objectives and enhance our client experience with the relevant brands.
- Present design solutions and creative rationale to the internal team.
- Develop technical and business requirements and always strive to deliver intuitive and user-centered solutions

**KPIs**
- Video percentage watched.
- Engagement rate.
- Followers per post.
- Virality.
- Conversions.

**Functional / Technical Competencies**
- Graphic Design
- Problem Solving & Troubleshooting Skills
- Attention to Detail
- Creativity

**Behavioural Competencies**
- **Leads the Way** - Is able to prioritize work based on urgency and impact. Is able to communicate objectives in a clear manner. Reaches out to colleagues for support as and when needed to ensure timely delivery of objectives. Takes initiative to create positive energy. Enthusiastic about new challenges.
- **Drives Impact **- Is able to identify key pieces of information required for delivery of work. Identifies areas of risk within own role. Understands when things are urgent. Takes ownership and escalates where required in a timely manner.
- **Thinks Customer** - Actively listens and demonstrates an understanding of the customer’s stated and unstated expectations, and understands what is needed to deliver on expectations. Delivers value and quality to the customer. Understands “customer first” mindset.
- **Thinks Group** - Understands how and where own role/work fits in the overall company. Demonstrates willingness and ability to collaborate. Actively achieves targets. Communicates well with colleagues. Listens attentively. Does not shy away from collaborating.
- **Develops Talent** - Suggests ways of improving efficiency. Spends time learning and improving. Regularly seeks feedback. Responds honestly to difficult questions and gives relevant feedback when required.
- **Fosters Innovation **- Does not hesitate to share new ideas. Is curious and takes inspiration from best practices. Demonstrates creativity in day-to-day work.

**Qualifications & Experience**

**Qualifications / Education**
- Bachelor’s degree or certificate in computer animation, fine arts, graphic design, or related field.
- Strong interpersonal, communication, presentation, and computer skills.
- U

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