Digital Marketing Executive
2 weeks ago
Digital Marketing Specialist
We are looking for a creative Digital Marketing talent to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing our Digital & Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. If this sounds like you, please read on
- Digital Marketing Specialist duties and responsibilities _
- Develop, implement and manage our social media strategy
- Define most important social media KPIs
- Manage and oversee social media content
- Measure the success of every social media campaign
- Stay up to date with latest social media best practices and technologies
- Use social media marketing tools
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product teams
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
- On-page SEO research
- Keyword research
- Site review implementation
- On-page strategy
- SEM and Social Ad campaign set-up, management and optimization
- Communication and management of third party leads suppliers
- Prepare reports using internal data and Google Analytics to assess performance
- Conducting advertising campaigns in Google Adword and other PPC channels
- **Requirements**_
At least 3+ years’ experience with Google AdWords, LinkedIn Ads or Facebook Ads:
- Campaign setup and management
- Working knowledge of SEO, both technical and on-page.
- Proficient in using SEMrush, Google console, Google analytics or similar tools
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Experience using marketing automation, CRM or CMS system such as Hubspot, Marketo, Salesforce, etc.
- Ability to work smoothly with a diverse team and across departments
- Quick thinker with strong logical ability and excellent communication skills in English
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