Social Media Executive
6 months ago
**Key Responsibilities**
- 1. Search Engine Optimization (SEO)
Work with content and marketing teams to drive SEO in content creation and content programming.
Perform ongoing keyword research, discovery, and optimization for new SEO opportunities.
Develop and implement link building strategy.
2. Search Engine Marketing (SEM)
Execute paid search campaigns across Google, Bing, and other search platforms.
Monitor and analyze PPC campaign performance and adjust strategies accordingly.
3. Social Media Management
Develop, implement, and manage social media strategy.
Create and curate content for social media platforms.
Monitor and respond to social media interactions.
4. Content Management
Plan, create, and oversee the production of content across various channels (blogs, websites, social media).
Ensure all content aligns with the company’s brand voice and strategy.
5. Digital Marketing Strategy & Execution
Work with Marketing Manager to develop comprehensive digital marketing plans to achieve business objectives.
Execute digital marketing strategies and measure their effectiveness.
6. Website Development Using Different Technologies
Work with developers to ensure websites are optimized for SEO and user experience.
Maintain and update company websites as needed.
7. Knowledge of Shopify & Similar Platforms
Manage and optimize the company’s e-commerce platform (e.g., Shopify).
Oversee the setup and maintenance of online stores.
8. Knowledge of Managing Online Marketplace
Manage listings and sales on various online marketplaces (e.g., Amazon, eBay).
Optimize product listings for better visibility and sales.
9. Knowledge of All Digital Marketing Tools and Platforms
Utilize a variety of digital marketing tools (e.g., Google Analytics, SEMrush, Hootsuite).
Stay up-to-date with the latest digital marketing trends and best practices.
10. Related Digital Marketing Skills
**Qualifications**:
Bachelor’s degree in Marketing, Business, or related field.
Digital marketing certifications
Proven experience as a Digital Marketing Executive or similar role.
Excellent understanding of digital marketing concepts and best practices.
Working knowledge of ad serving tools.
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.).
Skills and experience in creative content writing.
Strong understanding of Ai, different tools or platforms, its usages and adequate skill sets to execute the platforms
Analytical mindset and critical thinking.
Excellent communication and interpersonal skills.
**Skills**:Proficient in market research and statistical analysis.
Thorough knowledge of strategic planning principles and marketing best practices.
Proficient in MS Office and marketing software (e.g. CRM).
Familiarity with social media and web analytics (e.g. WebTrends).
Excellent communication and people skills.
Strong organizational and time-management abilities.
Creativity and commercial awareness.
Pay: AED3,500.00 - AED4,000.00 per month
**Experience**:
- E-commerce: 3 years (required)
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