Social Media Expert

1 month ago


Dubai, United Arab Emirates BE Brand Full time

**Job Title**: Social Media Expert
**Location**: Dubai Production City

**Job Type**: Full-time

**Job Summary**:
**Key Responsibilities**:

- Develop and implement social media strategies aligned with business goals.
- Create and curate engaging content, including text, images, and videos, for various social media platforms.
- Manage and oversee social media content calendar to ensure timely posting.
- Monitor social media accounts and respond to followers in a timely and professional manner.
- Analyze social media metrics and generate reports to measure the effectiveness of campaigns.
- Stay updated with the latest social media trends, tools, and best practices.
- Collaborate with other departments, such as marketing, PR, and customer service, to ensure brand consistency.
- Manage paid social media advertising campaigns, including budget allocation and performance tracking.
- Engage with influencers and other relevant accounts to expand the brand’s reach.
- Conduct competitive analysis and research on social media strategies of similar companies.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven work experience as a Social Media Specialist, Social Media Manager, or similar role.
- Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their algorithms.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Excellent copywriting, communication, and presentation skills.
- Experience with content creation, including graphic design and video editing.
- Ability to work independently and in a team environment.
- Strong analytical skills and ability to interpret social media metrics.
- Knowledge of SEO and web traffic metrics is a plus.
- Creative mindset with a keen eye for detail.

**Benefits**:

- Competitive salary and performance bonuses.
- Professional development opportunities.
- Opportunity to work with a dynamic and innovative team.

**Job Types**: Full-time, Permanent


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