Digital Media Buyer
2 weeks ago
We are looking for a talented Digital media buyer who has the ability to setup, launch and execute digital media campaigns through an in-depth understanding of the digital media market, willing to work across the agency’s largest accounts and make buying decisions that leads to meet and exceed campaign goals.
**Responsibilities**:
- Create, maintain and grow large scale digital campaigns on Facebook, Instagram, Twitter and Google.
- Understanding of client objectives and KPIs, optimize campaigns and make recommendations based on data-driven analysis
- Managing campaign delivery and performance, from tracking set up through to reconciliation
- Overseeing the following day-to-day buying tasks on the account(s)
- Working with Ad Ops or measurement partners to deliver trafficking links
- Overseeing the accurate reporting of campaigns through Microsoft Excel and other data visualization tools
- Ensuring campaigns are tracked and measured based on agreed KPIs
- Analyze and report back on campaign performance on weekly and monthly basis
- Monthly media billing and creative traffic reconciliation
- Troubleshooting data discrepancies, tracking issues etc.
- Analyze internal performance reporting and adjust based on findings
- Reconciling monthly campaign spends
**Requirements and skills**:
- Proven experience as Digital Media Buyer
- BSc in Marketing, Advertising or related field
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Excellent communication and negotiation skills
- Attention to detail
- Critical thinking skills
**Education**:
- Bachelor's (required)
**Experience**:
- Digital Media Buyer: 2 years (required)
Application Deadline: 03/02/2023
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