Marketing and External Relations Officer

2 weeks ago


Dubai, United Arab Emirates The British University in Dubai (BUiD) Full time

**Job Summary**:
Handling all aspects of relationship with external stakeholders, alumni relations and marketing and promoting BUiD’s brand.

**Responsibilites with Duties**:
**Marketing**
- Knowledge of social media marketing
- Follow best practices for social media and website marketing performance

**External Relations**
- Presenting BUiD at school visits and fairs, education exhibitions
- Attending BUiD open days (physical and online)
- Preparing for and conducting competitions at schools
- Identifying new opportunities for external engagement, partnership working and collaboration to raise brand awareness and promote our programmes
- To organise and develop related activities (such as workshops, talks) to encourage students, alumni, and staff to actively contribute and enhance the University’s network

**Alumni Relations**
- Reviewing, updating and building a new alumni database platform
- Implementing and developing a long term alumni relationship and enhancing the communication process by:

- creating an annual plan of alumni events and activities
- engaging alumni with the academic life of BUiD through events, communications, internal activities (workshops, presentations to current students, classes, activities, etc.)
- developing an ambassadorial role to champion the University’s alumni externally
- meeting alumni, representing the department and University at alumni and other external events and meetings
- highlighting alumni success stories on the University’s social media

**Advisory Groups**
- Coordinating the advisory board meetings/taking minutes/maintaining an updated list of advisory members

**Other**
- Undertakes other responsibilities as required by the line manager and fitted to the time and grade level of the position.

**Qualifications and Experience**:
**Essential**

Bachelor Degree

At least 1 year of UAE experience
- SEO
- Google Ad words
- Facebook Advertising
- Canva
- Video Creation
- Graphic Design
- Mail Chimp

A job description sets out the key responsibilities of a role, and the main tasks associated with each responsibility.

Key responsibilities and main tasks may be revised over time, proposed to the Registrar, and agreed in writing.

Key responsibilities indicate the skill level of the role, and determine the grade assigned to the role.

Key responsibilities should be balanced in terms of total time commitment, and revisions should continue that balance.

Adding responsibilities at the same level of skill will not influence the grade assigned. The addition of responsibilities at a higher (or lower) skill level will have a bearing on grade.

When writing or revising the job description please refer to the APPENDIX D or the Staff Handbook: “Indicative Criteria for the Role Analysis for BUiD Academic and Administrative Staff”

**Marketing and External Relations Officer (REQ00334)**

**Marketing, Admissions, and Student Services (MASS)**

Grade

4

Reporting To

Head of MASS
- **Company**:The British University in Dubai (BUiD)
- **Employment Type**:Full Time
- **Education Level**:Bachelor
- **Experience**:1 Year
- **Gender**:Mixed
- **Job Type**:Admin, Marketing



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