Social Media

3 weeks ago


Dubai, United Arab Emirates Frank Porter Full time

**Job Overview**:
**Frank Porter** is looking to hire for a **Social Media & Marketing Executive** who will be responsible for developing and implementing our social media strategy, managing content creation and monitoring the performance of all our social media channels. This role requires a highly creative and analytical individual who is passionate about engaging with audiences, promoting Frank Porter’s brand and driving business growth.

**General**
- Organic audience growth & active engagement across all our platforms.
- Collaborate with the departments to ensure a cohesive and consistent brand message across all channels.
- Stay up
- to
- date with the latest social media trends, best practices and technologies and incorporate them into the company social media strategy.
- Monitor and respond to comments, messages, and reviews on social media platforms ensuring excellent customer service and maintaining a positive brand image.
- Implement, drive, enhance & monitor SEO/SEM/SERP
- Budget management for social media ad campaigns per platform.
- Provide and interpret data analytics/ on campaign reach/success/ROI
- Actively identify cross-platform/company partnership opportunities to increase brand awareness & benefits.
- Assess and identify key opportunities for Google Ads.
- Ensure consistency of messaging across all our platforms, whilst ensuring content is relevant/suitable for that platform.
- Produce infographics/general imagery on Canva and Piktochart for social media as required.
- Build communication pillars across the platforms.
- Form seamless relationship with PR team to ensure key messaging is in tandem at all times.
- Keep abreast of new platforms, technology or software which would benefit Frank Porter.

**Website**
- Upload engaging, relevant and newsworthy content pieces for our audience to our website.
- Suggest best practices to optimize websites SERP (Trust, audio, video, meta, infographics etc.)
- Ensure content is mobile enabled.
- Manage backend integrations for CRM as required.

**Social Media (Facebook, Instagram, Linked in, Twitter etc.)**
- Work closely with CEO to deliver the overall content strategy in line with the brand strategy and direction.
- deliver far-reaching social media posts and campaigns which promote Frank Porter as a company

**Requirements**:

- Bachelor’s degree in Marketing, Communications, or any related field.
- Proven experience as a Social Media Manager or similar role, preferably within the hospitality or travel industry.
- Excellent knowledge on Facebook, Instagram, Twitter, Linkedin, and other social media platforms as well as social media management tools.
- Strong copywriting, content creation and edit skills, with a keen eye for detail.
- Ability to analyze and interpret social media data to make informed decisions and drivee results.
- Proficient in Microsoft office suite and adobe creative suite.
- Strong communication and interpersonal skills.
- Multi tasker and ability to handle various projects simultaneously and work well under pressure.

**What We Offer**:
You’ll join a great group of people here with our rapidly growing team.

We also offer development opportunities which support your personal willingness to learn and grow.

You will be rewarded for commitment to our company because loyalty means everything. We are committed to ensuring you have a work life balance, health management and support

**Salary**: From AED8,000.00 per month

Ability to commute/relocate:

- Dubai: Reliably commute or planning to relocate before starting work (preferred)



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