Social Media
2 weeks ago
We are looking for an experienced, passionate and creative Social Media/Graphics Designer to join our team. As a social media manager, you'll manage an organization's online presence by developing a strategy, producing good content, analyzing usage data, and managing projects and campaigns for different businesses.
**Responsibilities**:
- develop creative and engaging social media strategies
- **manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, Tiktok, Snapchat and YouTube, adapting content to suit different channels**:
- oversee, plan and deliver content across different platforms using scheduling tools
- create engaging multimedia content (and/or outsource this effectively) across multiple platforms
- develop, launch and manage new competitions and campaigns that promote organization and brand
- form key relationships with influencers across the social media platforms
- undertake audience research
- manage and facilitate social media communities by responding to social media posts and developing discussions
- monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
- research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
- analyze competitor activity
- recommend improvements to increase performance
- set targets to increase brand awareness and increase customer engagement
- manage, motivate and coach junior staff such as social media executives or assistants
- manage a budget for social media activities
- educate other staff on the use of social media and promote its use within your company
- encourage collaboration across teams and departments
**Skills**:You'll need to have:
- a solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
- strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
- knowledge and understanding of algorithms and search engine optimization
- creative skills for contributing new and innovative ideas
- strong communication and people skills for articulating ideas to colleagues and clients
- excellent team working, collaboration and networking skills
- organizational skills, with the capacity to prioritize and work across multiple projects
- project and campaign management skills
- the ability to work well under pressure in order to meet deadlines
- skills in data analysis and interpreting statistics
- online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
- an eye for detail and the ability to work accurately
- motivation and commitment.
Application Question(s):
- Minimum 2+ years of experience as a Social Media /Graphics desiner Specialist
- BSc degree in Marketing or relevant field.
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