Retail Sales Manager
3 weeks ago
Creating an enthusiastic and successful sales environment by increasing sales and distribution of new and existing product portfolios.
- Develop a new customer base and generate strategies that grow market shares, improve customer experience and drive the growth of all product lines.
- Grow the popularity of the company’s products in Africa/UAE and other designated trade channels by developing and integrating sales and marketing strategies to increase customer acquisition and retention.
- Perform market research process to determine market requirements..
- Present strong branding to drive growth in existing and new markets.
- Profit and loss responsibility within each trade channels.
- Nurturing high level relationship with the customers and stakeholders.
- Managing the large corporate accounts at a national level and sales team and its budgets.
- Analysis of sales forecast and achieve sales targets.
- Create account generation plans for different regions and territories that align with the company objectives.
- Position each brand opportunity in the market.
- Work with regional sales team.
- Developing and implementing effective sales strategies.
- Prepare monthly, quarterly and annual sales forecasts and various other MIS reports related to sales to the management.
- Perform research and identify new potential customer and new market opportunities.
**Requirements and Skills**
- Must be a graduate in any discipline with minimum 5 years of Retail Sales experience in Alcohol Beverage/any FMCG products.
- Outstanding written and verbal communication skills.
- Thorough knowledge about African market.
- Willingness to travel across Africa extensively.
- Ability to influence the customer with high level sales and negotiation skills.
- Excellent leadership skills with strong organizational and planning skills.
- Knowledge of CRM software’s and Microsoft office suits.
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