Social Media Traffic Controller

7 months ago


Dubai, United Arab Emirates Strategic Marketing & Exhibitions Full time

**JOB DESCRIPTION**:
The role of a Social Media Traffic Controller is to be responsible for planning the flow of content across various social media platforms, ensuring engagement and traffic generation.

**Responsibilities**:

- Monitor social media channels to identify opportunities for timely and relevant content delivery.
- Develop and implement content calendars across multiple social media platforms (X, LinkedIn, Instagram etc.), to maximize reach and engagement.
- Analyze social media traffic patterns and user behavior to optimize content delivery. Ensure a positive and engaging user experience by responding timely to enquiries, messages across social media platforms.
- Collaborate with the marketing and design teams, to align content with audience preferences and trends, ensure consistent brand messaging and alignment of social media strategies.
- Utilize social media analytics tools to track key performance indicators (KPIs) and generate actionable insights.
- Prepare weekly/monthly reports on social media traffic, engagement, and trends.
- Implement innovative strategies by staying up to date with industry trends, social media algorithms, and emerging platforms. Research methods and actions to enhance social media traffic.

**Qualifications**:

- 3+ years of experience in a relevant role., preferably from the events industry.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media management with a focus on traffic generation.
- Excellent communication and interpersonal skills.
- Creative mindset with a keen eye for emerging trends and opportunities.
- Familiarity with social media scheduling and analytics tools.

Application Question(s):

- Can you join asap?
- What are your salary expectations?

**Language**:

- Arabic (preferred)


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