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Marketing Manager
7 months ago
**Overview**
**Marketing Strategy**
- Develop and implement a comprehensive marketing strategy that supports B1 Properties business objectives.
- Develop and implement marketing strategies for lead generation
- Conduct market research to understand and keep up to date with industry trends, competitive landscape, and customer preferences to inform marketing strategies.
**Campaign and Marketing Management**
- Manage and execute the end-to-end process of marketing campaigns' including planning, implementation & monitoring
- Manage, measure, monitor and re-evaluate lead generation campaigns
- Regularly report to B1 Properties CEO and VP of Sales to clarify expectations and set campaign targets to ensure the delivery of high quality marketing campaigns within agreed timeframes and budgets
- Manage B1 Properties company website ensuring content is reviewed and refreshed regularly to drive website traffic
- Establish and drive B1 Properties digital marketing strategy, including working closely with our Social Media Marketing Manager and overseeing all digital marketing content (including Google Ads, landing page, website design, social media channels)
- Plan, manage and execute external marketing events including vendor management, budget management and event logistics
**Brand Management**
- Increase brand visibility and awareness across all marketing channels
- Ensure marketing materials are consistent with brand guidelines and brand image is safeguarded
- Be an ambassador of B1 Properties inside and outside the office.
- Craft, curate, and oversee all published content, ensuring it reflects B1 Properties vision and values
- Create and maintain strong public relations with stakeholders and clients
**Reporting & Data Analysis**
- Measure, analyse and report on marketing campaign performance
- Provide marketing data insights to B1 Properties CEO and VP of Sales in a timely manner
- Upon campaign completion, review and identify areas of success and improvement
- Adjust future marketing efforts and strategies based on data driven insights
**Qualifications**
- Bachelor’s degree in Marketing
- Minimum of 3 years’ marketing experience in real estate
- Proven experience in creating and delivering successful creative and strategic marketing campaigns within the real estate industry
- Strong understanding of marketing tools, strategies and digital marketing
- Strong analytical and performance reporting skills, data-driven thinking.
- Agile, able to manage time effectively, work in a fast paced environment, manage multiple projects simultaneously and adapt to changing priorities quickly
- Excellent communication, presentation, and interpersonal skills.
- Skilled photographer & videographer
- Currently based in Dubai
**Salary**: AED15,000.00 - AED20,000.00 per month
Application Question(s):
- How many years of experience do you have in lead generation?
**Experience**:
- Real Estate in Dubai: 3 years (required)
**Language**:
- English (required)