Digital Marketing Assistant
7 months ago
**Job Objective/Summary**
The purpose of this position is to ensure, and implement regularity and control over UNITED GULF’s overall marketing related requirements. The Marketing Assistant’s roles, responsibilities and authorities are defined in order to be incorporated into the existing Marketing activities, such as job position/descriptions, performance agreements and/or duty statements, as appropriate. For this, UG has identified an Marketing Assistant’s whose roles and responsibilities are listed below.
**Job Context/Core Responsibility**
- Creating engaging and SEO friendly content for the company’s website and social media.
- Managing all social media accounts and focus on account growth.
- Update and track all relevant account information and other relevant marketing data.
- Understanding of SEO tools like Google Analytics
- To introduce and enhance SEO and Digital marketing related requirements.
- Knowledge of latest market trends and social media marketing techniques
- Ability to create content with compelling storytelling that would attract more views.
- Coordinating with other departments and utilize every opportunity available to drive more meaningful relevant content creation.
- Ensuring proper portrayal of brand’s image and tone
- Preparing and conducting surveys/questionnaires to gather consumer feedback
- Performing administrative tasks to ensure the functionality of marketing activities.
- Fully exploit the social media and digital marketing potential
- To plan concept by studying information and materials and in consultation with General Manager.
- To illustrate the concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts using modern designing and retouching tools and systems.
- Maintain visual design consistency in the Group’s media such as prints, web and visual corporate communication ensuring corporate colors and profile and maintained
- Complete projects by coordinating with outside agencies, art services, printers, etc.
- Maintain technical knowledge by attending design workshops; reviewing professional publications; Learning new graphic design software and animation techniques, through online resources.
- Manage and coordinate with suppliers for printing activities.
- Maintain updated LPO Record file.
- Contribute to team effort by accomplishing related results as needed.
- Any other tasks assigned by GM/ or other UG Department or Staff (with inputs from GM), as and when required.
- To coordinate events pertaining to corporate celebrations, and team building in conjunction with HRD.
- Act as a department representative for ISO certification and ensure all necessary documents are in line with company quality management standards
- To liaise with branches on marketing related requirements.
- To act as marketing representative for all related requirements
**Qualifications, Experience & Skills**
Minimum Qualifications: Degree in Marketing or any other relevant education background.
Must be skilled and experienced in designing software, such as Adobe Illustrator, Adobe Photoshop, InDesign, etc.
Minimum Experience: 2 to 3 years in Marketing or Digital Marketing
Job-Specific Skills: Marketing, Digital Marketing, Graphic Design Skills, Layout Skills, Creative Services.
Other duties as assigned.
Professional Qualities Required: Customer Focus, Creativity, Flexibility, Attention to Detail, Deadline-Oriented, Desktop Publishing Tools, Acute Vision, Handles Rejection
**Equal Opportunity Employer**:
United Gulf is an equal opportunity employer that is committed to prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization and United Gulf makes hiring decisions based solely on skills, experience, qualifications, merit, and business needs at the time.
Application Question(s):
- What is your salary expectation?
**Education**:
- Bachelor's (required)
**Experience**:
- Content Creation: 1 year (required)
- Marketing: 2 years (required)
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