Public Relations Officer

5 months ago


Dubai, United Arab Emirates The Emirates Group Full time

Job Purpose: Description - Internal Note: This is a 12 months temporary contract role. The successful incumbent will implement PR activities in support of Emirates Group businesses, under the supervision of the Public Relations Manager, in order to gain positive publicity in the media worldwide. To manage media familiarization trips. Job Outline: - Write original news releases and other media materials on the new developments and achievements of Emirates Group, and distribute the same to targeted media in order to attain good coverage in the media worldwide. - Provide editorial support on all media and internal communications collaterals, including content research and translation as required, including feature stories, posters, and leaflets. - Proactively engage, and seek to build good relationships with the media, in order to secure story opportunities for Emirates' stories. - Manage journalist visits to Dubai, or to Emirates' destinations, working with Public Relations Managers to prepare their itineraries. Assist managers with hosting media fam groups - this includes briefing the journalists when they arrive, escorting such trips, and facilitating interviews and meetings with key executives as required. - Respond to queries from the media, with carefully researched and approved information in order to maintain consistency of the information provided to different media, and that such disclosure is within the corporate policy. - Organise and be present at interviews given by senior managers of Emirates Group to journalists and on occasion to direct photography in order to maintain interest in the operations of the Emirates group and to enhance media coverage. - Maintain and frequently update the media contacts list, in order to ensure effective media outreach.



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