Digital Marketing Strategist

2 months ago


Dubai, United Arab Emirates SmartFX Full time

SmartFX is looking for a top strategist and a ringmaster of digital marketing efforts who is creative, collaborative, and has a strategic mindset.

**Responsibilities**
- Responsible for onsite experience, conversion rates, and other website performance KPIs
- Create visual content using Adobe tools such as Photoshop, Premiere Pro, After Effects, etc.
- Reputation management - Creating excellent articles about the company to influence online information in shaping public perception, and making sure that bad reviews are being addressed, verified, responded, and resolved.
- Manage all the social media accounts resulting to driving traffic to the website, generate leads, increase brand awareness, and increase organic reach.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Manage marketing strategies across multiple global territories with a customized approach according to regional audience interests.
- Manage events such as Forex expos from coordinating with the organizer, providing promotional items, to setting up the booth.
- Prepare marketing budget that outlines the costs on marketing and allocate funds for different marketing strategies.

**Qualifications**

**Industry Knowledge**:

- Lead Generation
- Website Analytics
- Search Engine Optimization
- Social Media Marketing
- Search Engine Marketing (PPC)
- Content Writing
- Banner and Video Creation

**Technology**:

- CMS - Joomla
- Google Analytics/Google Search Console/Google Tag Manager
- SEMRush/Ahrefs
- Adobe Photoshop/Premiere Pro/After Effects
- Mailchimp

**Benefits**
- A great team and working environment in city-center location
- Annual paid leave
- Medical insurance

**Salary**: From AED4,000.00 per month


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