Ui/ux Researcher

3 months ago


Dubai, United Arab Emirates XA Group Full time

**Key Roles and Responsibilities**:

- Analyse user data from various sources (e.g. analytics, user feedback, usability testing) to identify trends and areas for improvement.
- Create user personas, journey maps, and wireframes to guide design and development processes.
- Collaborate with product managers, designers, and developers to ensure user-centric design and functionality.
- Develop and maintain detailed research findings, UI/UX specifications and guidelines.
- Plan, conduct, and analyse usability tests to gather user feedback and validate design. decisions Conduct A/B testing to compare different design solutions and determine the most effective approach.
- Stay updated on the latest UI/UX trends, tools, and best practices.
- Present findings and recommendations to stakeholders to drive product improvements.
- Ensure that all design elements and interactions are consistent with the overall product vision and brand guidelines.
- Monitor and measure the success of UI/UX improvements through user satisfaction and product performance metrics.
- Bachelor’s degree in design, Human-Computer Interaction, or a related field.
- Proficiency in design and prototyping tools such as Figma or similar.
- Strong understanding of user-centred design principles and best practices.
- Experience with data analysis and UX research methods, including surveys, interviews, and usability testing.
- Ability to analyse and interpret user data to inform design decisions.
- Experience with A/B testing and other experimentation methods.
- Familiarity with insurance and automotive industry is a plus.
- Familiarity with Webflow is a plus.
- Relevant certifications (e.g., NN/g UX Certification) are a plus.


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