Marketing Copywriter

3 weeks ago

Dubai, United Arab Emirates Witty Tech Ltd Full time

W1TTY is a fast-growing UK based fintech, setting the new standards for digital finance. We’re building a new digital finance platform and a fully mobile-based finance app, offering multicurrency accounts, domestic and international transfers, debit cards, and instant payments. Amongst our platform are components such as core banking, mobile banking, cards systems, and many more.

We are seeking a **Marketing Copywriter (English-native)** to join our company **in Dubai**. As a Marketing Copywriter, you will be responsible for the following.

**Key Responsibilities**
- Collaborate with cross-functional teams, such as designers and marketers, to develop creative concepts and execute integrated campaigns. This includes brainstorming sessions, developing creative briefs, and participating in project reviews and critiques
- Conduct research to gain a deep understanding of the target audience, market trends, and industry insights, and use these insights to inform the content strategy. This includes analyzing customer feedback, conducting market research, and staying up-to-date with industry trends and best practices
- Strong understanding of marketing principles and concepts, including branding, messaging, and campaign strategy. This includes the ability to develop effective messaging and positioning that resonates with the target audience and aligns with business objectives
- Excellent writing, editing, and proofreading skills, with a strong attention to detail and the ability to adapt to different tones and styles. This includes the ability to write clear, concise, and compelling copy that captures the audience's attention and drives action
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- Minimum of 3-5 years of experience in marketing copywriting, preferably in the technology industry. This includes experience in writing for B2B and B2C audiences
- Proficient in using Microsoft Office and Google Suite, as well as marketing automation tools and content management systems. This includes the ability to work with different software and tools to manage content and campaigns
- English-native speaker

**Company Offers**
- Work in an international Company
- Various opportunities to grow within the Company
- Competitive salary
- Possibility to make an impact on international business success

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