Marketing/advertising
3 months ago
**Key Responsibilities**:
- Create and manage **paid social media ad campaigns** (Facebook, Instagram, LinkedIn, etc.) to increase brand awareness, traffic, and sales.
- Monitor and analyze campaign performance using marketing analytics tools, adjusting strategies for optimization.
- Conduct market research to understand customer needs, trends, and competitor activity.
- Assist in creating content for ABCO's social media platforms to maintain brand consistency and engagement.
- Manage digital advertising budgets, ensuring cost-effective strategies with high ROI.
- Stay up to date with the latest marketing trends, tools, and platform updates.
**Requirements**:
- Bachelor’s degree in **Marketing, Advertising, Communications**, or a related field.
- Proven experience managing **Facebook Ads, Instagram Ads**, and **LinkedIn Ads**.
- Strong understanding of **SEO**, **PPC**, and **Google Analytics**.
- Ability to analyze and interpret data to make informed marketing decisions.
- Excellent communication, creativity, and project management skills.
- Ability to work both independently and collaboratively in a fast-paced environment.
**Preferred Qualifications**:
- Experience with **Adobe Creative Suite** or other graphic design tools.
- Knowledge of **Google Ads** and other PPC platforms.
- Previous experience in B2B marketing, particularly in the **têxtile or apparel industry**, is a plus.
Pay: AED2,500.00 - AED4,500.00 per month
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