Associate - Campaign
5 months ago
**Elevate your Impact Through Innovation and Learning**
Our team of over 4,500 talented professionals operates in 45 countries, including major centers in India, China, Chile, Romania, Middle East region and North America. Evalueserve is proud to be recognized as a Great Place to Work, offering a dynamic, growth-oriented, and open culture that prioritizes a flexible work-life balance, diverse and inclusive teams, and equal opportunities for all.
At the core of our commitment to employee development is Evalueserve University, our on-demand learning platform that provides access to a wealth of resources and global project experiences. We believe that by nurturing our employees' growth and empowering them with the necessary tools, we can create award-winning outcomes and elevate their careers, regardless of their backgrounds or locations.
Join Evalueserve and become part of our mission to drive impactful outcomes through innovation, collaboration, and continuous learning. Together, we can make a difference and elevate our impact.
Watch the video to understand what it means to work at Evalueserve
**Why choose us**:
We are committed to providing equal employment opportunities (EEO) globally, eliminating discrimination, and promoting good relations among employees, regardless of age, disability, ethnicity or origin, sex, gender assignment, gender identity, religion or belief, sexual orientation, and marital or civil partnership status. Evalueserve is an inclusive employer and is proud of its diverse workforce.
**Job Requirements**
- Design and deliver multi-channel campaigns and campaigns measurement
- Design and execute performance test and A/B tests to ensure campaigns are optimized
- Implement changes to optimize campaign performance through data-driven insights
- Use data-driven insights to make informed decisions, analysing customer behaviour, preferences, and engagement patterns to improve decision-making.
- Support CRM strategy and Establish rules for customer interactions, ensuring consistent and personalized communication. These rules guide when, how, and through which channels customers receive messages.
- Build customer segments and audiences to target the right customers.
- Work closely with marketing, product, and data teams to align strategies and enhance the overall customer experience.
**Preferred Requirements**
- Graduate / Postgraduate degree / Engineering from a reputed university.
- Over 4 years of experience in Designing, building and executing campaigns.
- Knowledge of basic concepts and capabilities of programming; ability to use tools, techniques and platforms in order to write and modify.
- Query and Database Access Tools: Knowledge of data management systems; ability to use, support and access facilities for searching, extracting and formatting data for further use.
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