Social Media Executive + Content Writing
3 weeks ago
**Job Overview**:
We at **Milestone Homes Real Estate Broker** are seeking a dynamic and creative Social Media Executive + Content writer to join our real estate marketing team.
**Responsibilities**:
Ø **Social Media Strategy and Planning**:
Develop and implement comprehensive social media strategies to align with overall marketing goals and objectives.
Conduct market research to identify trends, competitor strategies, and opportunities for growth.
Create monthly content calendars, considering key events, holidays, and industry-specific themes.
Ø **Content Creation**:
Produce high-quality, visually appealing content (images, videos, and written) that showcases real estate listings, highlights property features, and promotes the brand.
Collaborate with the marketing team, photographers, and videographers to ensure consistent branding and messaging.
Ø **Platform Management**:
Manage and maintain social media profiles on platforms such as Facebook, Instagram, Twitter, LinkedIn, and others as relevant.
Monitor engagement, respond to comments, and initiate and participate in conversations to build community and enhance brand loyalty.
Ø **Community Building**:
Build and nurture relationships with influencers, real estate professionals, and industry partners.
Identify and engage with local communities to enhance the brand's presence in target markets.
Ø **Campaign Execution**:
Plan and execute paid social media advertising campaigns to increase brand awareness and generate leads.
Monitor and analyze campaign performance, adjusting strategies as needed to optimize results.
Ø **Analytics and Reporting**:
Utilize analytics tools to track social media performance, providing regular reports on key metrics and insights.
Make data-driven recommendations to improve social media effectiveness.
Ø **Stay Current on Trends**:
Stay abreast of industry trends, social media best practices, and emerging platforms to ensure the company's social media strategy remains innovative and competitive.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum experience of 2 years as a Social Media Specialist or similar role, within the real estate industry.
- Strong understanding of social media platforms, algorithms, and best practices.
- Proficient in graphic design and video editing tools.
- Familiarity with real estate marketing trends and terminology.
- Ability to work independently and collaboratively in a fast-paced environment.
**Job Location: Dubai, UAE.**
**Salary: AED 4k to 5.5k**
**Salary**: AED3,000.00 - AED5,000.00 per month
**Experience**:
- Content Writing: 1 year (preferred)
- Social Media Management: 1 year (preferred)
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