Trade Marketing Executive
4 days ago
Dubai, UAE Expires in 2 months Ref: JB5271449
Responsibilities- Collaborate with the Trade Marketing Manager to design and execute trade marketing strategies and campaigns that align with company objectives and retail partner requirements.
- Provide the sales team with the necessary tools, collateral, and marketing assets to effectively promote products and drive sales.
- Conduct market research and analyze sales data to identify trends, opportunities, and areas for improvement in trade marketing efforts.
- Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers' insights.
- Conduct periodically trade visits to assess new launches implementation in key markets.
- Coordinate in-store promotions, product launches, and events, ensuring timely and efficient execution at the retail level.
- Assist in managing the trade marketing budget, ensuring that promotional activities are cost-effective and deliver a strong ROI.
- Track and report on the performance of trade marketing activities, providing insights and recommendations for future campaigns.
- A minimum of 2 years in trade marketing or brand management, preferably within consumer goods or FMCG in the Middle East.
- Strong analytical skills, attention to detail, and the ability to think strategically.
- Excellent communication and interpersonal skills are essential for building relationships with internal teams and retail partners.
- A bachelor's degree in marketing, business, or a related field is preferred.
- Solid understanding of Microsoft Office (Excel, PowerPoint, Word).
We, Unitra Mets Group, are a dynamic and professional conglomerate, recognized as one of the fastest-growing Red Bull distributors in the Middle East and Africa. We have achieved a leading market status for Red Bull, ranking as the 4th largest per capita consumption market globally, operating under the umbrella of Mezzan Holding Co. Mezzan Holding Co. is a prominent food, healthcare, and consumer conglomerate in the Middle East, boasting a distinguished heritage spanning over 75 years. With its headquarters in Kuwait, Mezzan Holding Co. has direct operations in Kuwait, UAE, Qatar, Saudi Arabia, Iraq, and Jordan, and:
- Employs 8,500 individuals from over 50 nationalities.
- Distributes more than 34,000 Stock Keeping Units (SKUs).
- Provides over 100,000 meals daily in Kuwait, Qatar, and the UAE through its catering services.
- Operates 130,000 square meters of food, beverage, and FMCG manufacturing facilities in Kuwait, Qatar, and the UAE.
- Represents some of the most renowned names in the FMCG and healthcare sectors.
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