CPM / CRM Manager
5 days ago
Exciting Opportunity for a Customer and Prospect Manager (CPM) – Porsche
Are you passionate about customer engagement and driving strategic initiatives? We are looking for a Customer and Prospect Manager (CPM) to lead cross-functional teams in implementing market-specific lead generation and loyalty measures for Sales and After Sales at the retail level. If you have a strong background in customer relationship management, data analysis, and strategic planning, this is your chance to make an impact at Porsche
Key Responsibilities:
Lead Generation and Loyalty Measures:
- Develop and implement market-specific lead generation strategies.
- Identify opportunities to enhance customer engagement and loyalty.
- Plan and execute initiatives to attract new customers and retain existing ones.
Performance Monitoring and Analysis:
- Track and analyze the effectiveness of lead generation and loyalty programs.
- Provide performance insights and strategic recommendations to the General Manager.
Data Quality and Management:
- Ensure the accuracy and integrity of customer and market data.
- Work closely with internal teams to maintain high data quality standards.
System Expertise and Training:
- Act as a system expert for customer engagement surveys.
- Conduct training sessions on Customer Prospect Management (CPM) systems.
- Oversee and enhance customer goodwill programs for Sales and After Sales.
- Manage the interaction center to ensure top-quality customer service.
- Lead the complaint resolution process to drive customer satisfaction.
Market Research and Analytics:
- Conduct research to identify customer trends and competitive insights.
- Analyze data to support decision-making and refine strategies.
If you are a results-driven professional ready to lead customer engagement initiatives and want to work with a prestigious luxury automotive brand, apply now
Seniority levelMid-Senior level
Employment typeFull-time
Job functionAdvertising, Art/Creative, and Marketing
IndustriesVenture Capital and Private Equity Principals and Motor Vehicle Manufacturing
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