Head of Digital Onboarding- Acquisition- andPayments
3 weeks ago
JOB PURPOSE:
Key role is to manage optimizeand transform the credit card onboarding acquisition and cardpayments solutions across FAB & Dubai First creditcards.
With a focus to ensure our endtoend cardsonboarding journey is market leading working with key businesspartners to drive top of the funnel marketing digital journeyoptimization and balanced credit conversion.
Alsoto deliver a strong return on investment and sustainable growth innew cards acquisitions with the right quality and product mixacross the desired channels to budget.
Lastlywith a focus to keep customers digitally onboarded working with theschemes to leverage market leading payment features or products tobring a true in app digital CX tolife.
ACCOUNTABILITIES:
Endto end cards onboarding
Ownershipof both short term and longterm business objectives to materiallyimprove the customer and banker experience when taking out and 1stusing your credit card
Top of the funnelmarketing designing and tracking market leading welcome offersacross various channels. Working with marketing function and agencyto yield the best results
Optimize credit cardjourneys working with digital teams to identify opportunities toreduce drop offs and customer paintpoints
Improving the credit conversion workingwith credit and risk to balance approval rates and collectionsflows
Card BusinessAcquisition
Deliver a full yearplan which manages the key driver of net account growth fromsustainable acquisitions with focus on key drivers objectives andachieving business targets
DriveP&L outcomes
Focus on Quality ofacquisition profitability and sound credit and fraud riskmanagement.
ROImanagement
Optimization acrosschannels
Support or drive productLaunches
Payments
Continuousdevelopment of market leading card and digital features in app tomake FAB cards the best way to pay borrow and reward in the UAE.Ensure a customer can be digital 1st in their application journeyand beyond
Instant cardprovision
ECommercePayments
Instant card provision dynamicCCV
DigitalWallet
Tokenization
Internal& ExternalCollaboration
Collaborate withInternal stakeholders to identify prioritize and design processesrules of engagement and ways of work with an objective fordigitalization simplification and rationalization to achieve highstandards of service with the ability to influence and shape theagenda. Main internal stakeholdersare:
Marketing
Digital& Technology
Credit &Risk
Distribution
Fraud& Operations
Across the broader cardsproduct team
Across the broader consumer bankingteam
Schemes
PartnerCoBrands
New FinTechs
People
Abilityto lead and inspire direct team and broader end to end business andpartners.
Ability to influence change and driveresults deliver key tangible outcomes tomarket.
Build up team capabilities and ensureknowledge transfer and continuousdevelopment.
Empower people to create a robustsuccession plan.
Manage the hiring firing andensure the high engagement of teammembers.
Create space for growth and enhancingleadership capabilities of the teammembers.
Qualifications :
MinimumQualification
University orGraduate degree in Business (MBA anadvantage).
MinimumExperience
Domain knowledge inmultiple geographies is an advantage.
Overallexperience of at least 15 years with a minimum of 10 years ofexperience in Cards Product
Strong Marketingskills and a thorough knowledge of Banking Products/ Services /Payments/ Digital
Extensive knowledge ofFinancial Services industry Central Banks rules regulations andprocedures.
Knowledge of Agile process andprinciples Design Thinking Digital Transformation &Sustainable Finance
Analytical ability andstrategic thinking.
Strong communicationsleadership/negotiations and interpersonalskills.
Management of externalpartners
Ability to work underpressure &multitask.
RemoteWork :
No
EmploymentType :
Fulltime
Key SkillsMarketing &Promotions,Attorney At Law,Jni,Airlines,Art
Experience: years
Vacancy: 1
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