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Digital Marketing Specialist
1 week ago
We are looking for a Digital Marketing Executive who will be responsible for creating and editing content, optimizing websites for search engines, and ensuring the overall digital presence of the company. The ideal candidate should possess strong HTML skills, a deep understanding of SEO tools, and the ability to troubleshoot and repair errors in links and HTML codes.
Digital Marketing Specialist | Najma Consultancy Dubai | Apply Now
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Key Responsibilities:
Develop and edit engaging and SEO-friendly content for various digital platforms, including websites, blogs, and social media.
Ensure consistency in brand voice and messaging across all digital channels.
Collaborate with the marketing team to create compelling multimedia content.
Utilize HTML to create and format web pages, email campaigns, and other digital assets.
Regularly update and maintain website content, ensuring a seamless and user-friendly experience.
Troubleshoot and fix HTML coding issues promptly.
Conduct keyword research to identify opportunities for improving website rankings.
Optimize website content for search engines, keeping abreast of SEO best practices.
Implement on-page and off-page SEO strategies to increase organic traffic.
Regularly audit website links and identify broken or error links.
Collaborate with the development team to fix and repair broken links promptly.
Ensure proper implementation of internal and external links for optimal user experience.
Monitor and analyse website performance using analytics tools.
Make data-driven recommendations for improving digital marketing strategies.
Requirements
Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.
5 years of proven experience as a Digital Marketing Executive or similar role.
Strong proficiency in HTML and experience with website content management systems.
In-depth knowledge of SEO tools and techniques.
Excellent written and verbal communication skills.
Analytical mindset with the ability to interpret data and make informed decisions.
Familiarity with multimedia content creation tools and software.
Detail-oriented with a commitment to producing high-quality work.
Ability to work collaboratively in a team environment.
Strong problem-solving skills and the ability to think critically.
Benefits
Salary: AED 7000
Other benefits as per UAE laws
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