Digital Marketer

2 weeks ago


Dubai, Dubai, United Arab Emirates Goldcoast Real Estate Full time

About Gold Coast Real Estate:

Gold Coast Real Estate is a prominent and well-established real estate firm based in the heart of Dubai.

With a rich history of excellence and a dedication to providing top-notch real estate solutions, we are committed to delivering the best for our clients and fostering a culture of growth and success for our team members.

Gold Coast is an equal opportunity employer. We encourage individuals from all backgrounds to apply.

Job description:

Key Responsibilities:

  • Oversee the implementation and optimization of AdSense, landing pages, Google Tag Manager (GTM), and Search Console.
  • Ensure the website is userfriendly, uptodate, and aligned with digital marketing strategies.
  • Manage laptops and resolve hardware/software problems to maintain a smooth workflow.
  • Develop and execute digital advertising campaigns for lead generation on platforms like Facebook, LinkedIn, Instagram, and TikTok.
  • Utilize pixel tracking to monitor and optimize ad performance.
  • Create visually appealing and effective graphics for marketing materials.
  • Proficient in graphic design tools such as Canva, Adobe Creative Suite (PS, PP, Cr).
  • Utilize WordPress to manage and update website content regularly.
  • Ensure that all digital content aligns with the brand's visual identity and messaging.
  • Utilize Google Analytics (GA4) and Google News for comprehensive data analysis.
  • Generate reports to measure the effectiveness of digital marketing efforts and make datadriven decisions.
  • Implement SEO strategies across the website for improved visibility.
  • Manage a large number of keywords (approximately 16,000) and cultivate free backlinks to enhance online presence.
  • Communicate with managers to establish goals, outcomes and timelines for deliverables.
  • Strong understanding of Premiere Pro.
  • Analyze market trends, competitor strategies, and target audience behavior to identify opportunities for growth.
  • Create compelling and informative content, including blog posts, articles, and visual assets, to showcase properties and establish industry expertise.
  • Utilize multimedia formats, such as videos and virtual tours, to enhance property presentations.

Qualifications:

  • Bachelor's degree in Marketing, IT, or a related field.
  • Proven experience in digital marketing in real estate.
  • Proficiency in digital marketing tools such as AdSense, GTM, and Search Console.
  • Experience with various digital advertising platforms, including Facebook, LinkedIn, Instagram, and TikTok.
  • Graphic design skills with proficiency in Canva and Adobe Creative Suite.
  • Expertise in WordPress for website management.
  • Familiarity with Google Analytics (GA4), Google News, and pixel tracking.
  • Indepth knowledge of SEO strategies and backlinking techniques.

How to Apply:

Salary:
AED4, AED5,000.00 per month

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