Marketing Executive

2 weeks ago


Dubai, Dubai, United Arab Emirates WarnerMedia Full time

_Every great story has a new beginning, and yours starts here._

_ Welcome to Warner Bros. Discoverythe stuff dreams are made of._

Who We Are


When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth.

Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what's next


From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves.

Here you are supported, here you are celebrated, here you can thrive.

Every great story has a new beginning. We're excited to announce that Discovery and WarnerMedia have combined to become Warner Bros. Discovery.

WBD is a premier global media and entertainment company offering audiences the world's most differentiated and complete portfolio of content, brands and franchises across television, film, sports, news, streaming and gaming.

We're home to the world's best storytellers, creating world-class products for consumers. From brilliant creatives to technology trailblazers and beyond, join us as we step into the next chapter.

Marketing Executive is reporting into Sr.

Marketing Manager MENAT, Marketing Executive will be responsible for assisting to execution of marketing activities such as promotion, marketing communications, brand development and positioning for WBD portfolio of brands and products in MENA, working closely with internal commercial teams and external commercial partners (affiliate and ad sales).


KEY RESPONSIBILITIES:

  • Supporting Sr. Marketing Manager on planning and execution of consumer, affiliate and Ad Sales marketing activities across the WBD portfolio.
  • Contributing to key projects and daytoday operational activities across the WBD portfolio.
  • Ensure all consumer, affiliate, sales support, and ad sales materials reflect the respective channel positionings, adhere to guidelines and are effective in communicating brand messages.
  • Manage the daytoday relationship with marketing agencies and brief creative and media on the development, production, and implementation of marketing activities.
  • Liaising with inhouse creative team on developing materials needed for effective promotion.
  • Coordinate the receiving, downloading, translation of all advertising materials and share with related vendors & 3rd parties.
  • Support barter & marketing partnerships with new & existing partners.
  • Initiate digital activities in accordance with the broader marketing strategy
  • Work with internal team& affiliates to generate new campaign ideas that support the marketing objectives
  • Work as part of the WBD product group always ensuring the performance and brand of the channels are at the heart of all conversations.
  • Support implementing of the trade marketing plan in accordance with the needs of the commercial teams.
  • Manage daytoday relationships with affiliates, actioning reactive requests expediently, working proactively to deepen WBD relationships and ensuring all contractual obligations are met.
  • Create sales materials for revenuegenerating departments, including reels, marketing collateral, presentations, newsletters, and premiums under the supervision of Sr. Marketing Manager
  • Liaise with other marketers within the WBD group to ensure efficiency, share assets and best practice.
  • Issue Purchase Orders and gather related invoices, backups making sure budget is in line with the forecasts, timely and accurately managed

REQUIREMENTS

  • Bachelor's degree in a relevant field,
  • At least 34 years marketing and PR experience with a good understanding of marketing, PR and digital
  • Strong communication and interpersonal skills
  • Computer literate, advanced skills at Word, Excel, PowerPoint, and basic skills Adobe programmes such as Photoshop, Media Encoder.
  • Attention to detail, with the ability to come up with new and innovative ideas to strengthen our brands
  • Familiar with the current digital and social media environment and the latest trends in digital marketing communication
  • Superior time management, organization, and prioritization skills, having the ability to complete tasks in a timely fashion with high attention to detail.
  • An excellent level of written and spoken English and Arabic along with writing & presentation skills
  • Understanding of TV and MENA entertainment industry.
  • A willingness to go the extra mile.
  • Based in Dubai

How We Get Things Done
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