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Regional Marketing Specialist
2 weeks ago
- Store Activities and external media'sEnsure that creative, media, and PR agencies briefs are clearly written and delivered to the agencies 3 months ahead of each activity.
Support loyalty program campaignsEnsure that the brand image & identity is managed in a way that promotes the IKEA concept by actively participating in the strategizing process and providing feedback on concepts / routes presented.
Support the day to day strategy by use of print, OOH, online, SMS, Radio, social media and new media formats along with Regional Marketing Manager.
Support with Media Plans- Briefing, giving feedback, channel selection, finalizing, and optimizing plans campaignsCampaigns performance – optimizing throughout the campaigns and developing end of campaign and performance reportsContent CreationSupport with execution of content creation for regional Campaigns videos, KVs, etc.
Coordinate with Regional Home Furnishing Leader for development of set planning as per market relevance and IKEA Range for any content Disclaimer:
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