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Video Marketing and Analytics Associate
2 weeks ago
Overview:
Responsibilities:
- Develop engaging and creative video content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
- Collaborate with the marketing team to align content with brand guidelines, marketing campaigns, and overall company objectives.
- Stay updated on industry trends and social media best practices to ensure our content remains fresh and relevant.
- Proficiently navigate and manage the Rolo CRM software to track and organize leads, contacts, and interactions.
- Ensure accurate and uptodate information within the CRM system, maintaining data integrity.
- Collaborate with the sales team to understand lead requirements and effectively assign leads based on predefined criteria.
- Work closely with the sales team to understand lead priorities and distribute leads accordingly.
- Monitor lead progress and provide timely updates on lead assignments and status.
- Collaborate with team members to streamline lead management processes and improve overall efficiency.
- Conduct regular data analysis to evaluate the performance of social media content and lead assignments.
- Generate reports and insights to measure the effectiveness of content strategies and lead management processes.
- Use datadriven insights to recommend improvements and optimizations for both content creation and lead assignment workflows.
- Work closely with the marketing team to align video content with broader marketing strategies and goals.
- Communicate regularly with crossfunctional teams to gather insights and ensure a cohesive marketing approach.
Qualifications:
- Proven experience in video content creation, including scripting, shooting, and editing.
- Proficiency in using Rolo CRM is a plus
- Strong analytical skills with the ability to interpret data and draw meaningful conclusions.
- Familiarity with video marketing trends and best practices.
- Excellent communication and collaboration skills.
- Detailoriented with a focus on delivering highquality work within deadlines.
Salary:
From AED2,500.00 per month
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (required)
Language:
- English fluently (required)
- Hindi (preferred)
- Arabic (preferred)
- Malayalam (preferred)
- Tamil (preferred)
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